News & Analysis as of

Entertainment Industry Trademark Registration Trademark Enforcement

Sterne, Kessler, Goldstein & Fox P.L.L.C.

Legally Viral: Reality TV Trademarks on Social Media

While reality stars often use their on-camera exposure to kick-start their personal brand, sustaining momentum relies heavily on cultivating a strong social media presence to stay connected with their audience. Not...more

Weintraub Tobin

(Podcast) The Briefing: Trademark Basics – Protecting Names, Logos, and Brands in Entertainment

Weintraub Tobin on

From podcast names to iconic sounds, trademarks shape the entertainment world. In this episode of The Briefing, Scott Hervey and Richard Buckley break down what trademarks are, how to get one, and why creators must protect...more

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