News & Analysis as of

Federal Trade Commission (FTC) Consumer Privacy Rights Advertising

Troutman Amin LLP

JOURNEYS: Genesco, Inc. Sued in TCPA Class Action Over Promotional SMS Messages From Journeys Brand

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Interesting new TCPA class action filing. Dr. Evil and the folks at LawHQ have filed a class action against Genesco, Inc. alleging it continued to send SMS messages promoting Journeys after a consumer texted stop. Per the...more

Lowenstein Sandler LLP

Privacy Implications of Real-Time Bidding – Lessons From the Mobilewalla Enforcement Action

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With advances in digital technology and consumers’ insatiable appetite for “free” content, the advertising technology industry (AdTech) has played a crucial role in delivering highly personalized ad campaigns to consumers...more

Benesch

The FTC Finalizes Changes to the COPPA Rule: Updated Guidance for Businesses in the New Era of Children’s Privacy

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The Children’s Online Privacy Protection Act (“COPPA”) Rule, which became effective in 2000 and was amended only once in 2013, aims to protect children’s privacy by establishing requirements for websites and online services...more

Foley Hoag LLP - Security, Privacy and the...

Meta’s New Advertising Rules: Key Considerations for Health and Wellness Businesses

Advertising on social media platforms such as Facebook and Instagram is a common marketing strategy for many businesses. Government agencies and consumer advocates have increasingly scrutinized this practice to determine if...more

Katten Muchin Rosenman LLP

FTC Finalizes Changes to Children's Privacy Rule

On January 16, 2025, the Federal Trade Commission (FTC) issued a press release confirming that it has finalized changes to the Children’s Online Privacy Protection Rule (COPPA Rule). These changes will set new requirements...more

Holland & Knight LLP

FTC Cracks Down on Selling Sensitive Location Info, Restricts Use of Consumer Data for 1st Time

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The Federal Trade Commission (FTC) announced two significant enforcement actions last week – one against data broker Mobilewalla, Inc. and the other against data analytics provider Gravy Analytics, Inc. (and its subsidiary...more

Dorsey & Whitney LLP

A Cheat Sheet from the National Advertising Division Conference 2024

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​​​​​​​Earlier this week we met up in lower Manhattan with friends, colleagues and many news faces at the 2024 National Advertising Division (“NAD”) conference. As always, it was great to see and hear from experienced...more

Sheppard Mullin Richter & Hampton LLP

#Hashtag Hashing: Still Not as Helpful as You Think!

In a recent blog post, the FTC again cautioned entities that hashing data does not make that data anonymous. Hashing is a process that takes a particular input, such as a phone number or email address, and uses a mathematical...more

Fenwick & West LLP

FTC Outlines Five Don’ts for AI Chatbots

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The Federal Trade Commission (FTC) has issued a cautionary note to companies that employ artificial intelligence (AI) chatbots, signaling heightened scrutiny over their use. Through a series of blog posts in the past year,...more

Davis Wright Tremaine LLP

Stay ADvised: 2024, Issue 6

FTC Alleges Avast Delivered Deception While Promising Protection - Advertising data privacy but delivering just the opposite, that's what the Federal Trade Commission (FTC) says software company Avast Limited (Avast) has...more

Perkins Coie

Top Advertising Law Trends for 2024

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With the first quarter of 2024 in full swing, it is a good time for brands to revisit marketing compliance strategies to minimize the risk of potential class actions, regulatory enforcement actions, and competitor challenges....more

Venable LLP

Federal Trade Commission and U.S. Department of Health and Human Services Issue Warnings Related to Use of "Online Tracking...

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The Federal Trade Commission (FTC) and the U.S. Department of Health and Human Services' Office for Civil Rights (OCR) recently published a warning letter that they jointly sent to more than 130 hospital systems and...more

WilmerHale

FTC Announces Enforcement Action Against Publishers Clearing House for Use of Dark Patterns and CAN-SPAM Violations

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On June 27, the Federal Trade Commission (FTC) announced an enforcement action against Publishers Clearing House (PCH) in connection with the company’s long-running sweepstakes promotions. Though the FTC’s complaint alleges a...more

Holland & Knight LLP

FTC Takes Action Against Principals and Celebrity Endorsers of Real Estate Training Program

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The Federal Trade Commission (FTC or Commission) and the Utah Division of Consumer Protection (DCP or Division; collectively with the FTC, Plaintiffs) brought law enforcement actions against defendants Nudge LLC, Dean...more

Holland & Knight LLP

Lessons Learned from FTC Enforcement Action Against BetterHelp

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The Federal Trade Commission (FTC) is on a roll in its efforts to signal to the digital health industry that data privacy must be a priority. The FTC announced a consent decree with BetterHelp on March 2, 2023, to settle...more

Spilman Thomas & Battle, PLLC

Decoded: Technology Law Insights - Issue 24, 2022

North Carolina Power Outage Points to Homeland Security Long-Documented Threats to US Power Grid - “Moore County blackouts serve as reminder that nation’s electricity infrastructure could be vulnerable targets for domestic...more

BakerHostetler

Nine Things You Should Know About the New FTC Rulemaking on Privacy and Targeted Advertising

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​​​​​​​Earlier this week, the Federal Trade Commission (FTC) announced that it was initiating a rulemaking to “crack down on harmful commercial surveillance and lax data security.” More specifically, the agency issued an...more

McDermott Will & Emery

[Ongoing Program] Coloring Inside the Lines – Mining Your (Compliant) Competitive Advantage in Advertising & Marketing - January...

McDermott Will & Emery on

Steer Clear! Consumer Protection Landmines That Will Tank Your Business in 2022 - As consumer facing companies go head to head in an increasingly competitive marketplace, the risks of doing business are higher than ever...more

McDermott Will & Emery

[Ongoing Program] The Reinvigorated Reach of the FTC – Preparing For & Understanding Chairwoman Lina Khan’s Agenda - January 18th,...

McDermott Will & Emery on

Steer Clear! Consumer Protection Landmines That Will Tank Your Business in 2022 - As consumer facing companies go head to head in an increasingly competitive marketplace, the risks of doing business are higher than ever...more

McDermott Will & Emery

[Ongoing Program] Reading the Privacy Tea Leaves – How to Prepare for the Unexpected - January 11th, 12:00 pm - 12:30 pm EST

McDermott Will & Emery on

Steer Clear! Consumer Protection Landmines That Will Tank Your Business in 2022 - As consumer facing companies go head to head in an increasingly competitive marketplace, the risks of doing business are higher than ever...more

McDermott Will & Emery

[Ongoing Program] The Broken Chain – Navigating Supply Chain Issues & Avoiding Consumer Protection Pitfalls - January 4th, 12:00...

McDermott Will & Emery on

Steer Clear! Consumer Protection Landmines That Will Tank Your Business in 2022 - As consumer facing companies go head to head in an increasingly competitive marketplace, the risks of doing business are higher than ever...more

McDermott Will & Emery

[Webinar] Protecting the Telehealth Consumer: FTC and State-Based Considerations - June 22nd, 12:00 pm - 1:00 pm EDT

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As the COVID-19 pandemic in the United States is easing, telemedicine is facing an important crossroads. While telehealth services have demonstrated their value as an integral part of care delivery, federal and state waivers...more

Hudson Cook, LLP

FTC Declutters COPPA FAQs

Hudson Cook, LLP on

On July 22, 2020, the Federal Trade Commission ("FTC") issued revised FAQs regarding the Children's Online Privacy Protection Act and the FTC Rule issued thereunder (together "COPPA"). The COPPA FAQs provide practical...more

BakerHostetler

AD-ttorneys@law – August 2020 #3

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Finally, CCPA Regs Become Final – but Wait, There's More…or Less… On Aug. 14, California Attorney General Xavier Becerra announced approval by the Office of Administrative Law (OAL) of final regulations (Regs) under the...more

Hanzo

Regulatory Compliance for Digital Marketers, Part 1: How to Deliver Experiences That Are Both Creative and Compliant

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Online marketing offers unprecedented opportunities for creative expression. There are a variety of emerging approaches you can take to woo potential customers and to engage and interest them. Does your client base respond...more

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