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Good2bSocial

6 Ways to Actually Track Your Law Firm’s Social Media ROI

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As a legal marketer, you already understand that social media brings value to your law firm. But how do you actually track the return on investment (ROI) of your efforts? How can you attribute your social media marketing...more

Good2bSocial

Maximizing Foot Traffic With Hyper-Targeted Local PPC Strategies for Law Firms

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Attracting local customers to your law firm requires more than just a well-designed website or word-of-mouth referrals. Pay-Per-Click (PPC) advertising offers an effective way to reach potential clients in your immediate...more

9Sail

[Case Study] Adapting to the Ad Market to Improve PPC ROI for Elder Law Firm Client

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The Challenge - Since the beginning of 2023, ad markets have been expensive for advertisers. One of our elder law firm clients was having difficulty justifying its PPC campaign as the price rise of Google Ads was slimming...more

Good2bSocial

Internet Marketing Dos and Don’ts for Law Firms

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Internet marketing for law firms is a necessity in today’s technology-driven world. Having a well-maintained website, active social media profiles, and compelling online advertising are now table stakes for law firms whose...more

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