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Google Demand Gen Campaign Updates: What Legal Marketers Need to Know

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Google is introducing significant updates to its Demand Gen campaigns, enhancing targeting capabilities, creative flexibility, and reporting insights. These changes provide legal marketers with new tools to optimize ad...more

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Everything Law Firms Need to Know About Google’s New Ad Manager Tools for Video Ads

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The most critical part of advertising is getting the right message to the right people at the right time. To help with that, Google introduced video ads as a new way to reach users. Unfortunately, many have found that...more

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Law Firm Video Marketing: 9 Steps to Get Started

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Pretty much everyone spends at least a few minutes of their day watching video. Over 75% of Americans over 15 are on YouTube now, and the site is the most popular after Google. The potential to reach such a huge audience is...more

BakerHostetler

AD-ttorneys@law

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Adhesive company rejects NAD and NARB recommendations - Sticky Businesses - Back in February 2019 – my, has the time flown – we told you about a dispute before the National Advertising Division between J-B Weld,...more

Mintz - Privacy & Cybersecurity Viewpoints

UPDATE: FTC Plans Review of YouTube Kids App

As we predicted in our post late last month, Google’s YouTube Kids app has attracted more than just the “curious little minds” Google was hoping for. Yesterday, a group of privacy and children’s rights advocates (including...more

Mintz - Privacy & Cybersecurity Viewpoints

The YouTube Kids app is here! Now what?

Google made good on the rumors and the company’s subsequent promise last December to create a family-friendly version of its popular YouTube service with its launch on Monday of the YouTube Kids app. Available on both the App...more

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