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Goodwin

Key Considerations in Brand Selection for Branded Residential Projects

Goodwin on

The global branded residential sector continues to diversify and grow in both urban and resort markets. We are now seeing a new generation in the market for branded residences. Branded Residential 1.0 is largely the dominion...more

BCLP

Branded Residences: Tips for Navigating a Successful Project

BCLP on

With its glamorous brand, address, association with and access to an adjoining luxury hotel, a well-designed branded residence project initially appears to offer an “everyone wins” proposal to the participants: the project...more

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