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Influencers › Student Athletes

Kaufman & Canoles

K&C Sports & Entertainment Law Weekly Roundup - April 2025 #4

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Jack Nicklaus just scored a $1 million win in a New York court, striking back against his former company’s attempt to control his personal brand....more

Venable LLP

Want to Partner with a College Student Athlete? What Businesses Should Know About NIL Deals | Insights

Venable LLP on

Name, image, and likeness (NIL) deals are analogous to endorsement deals, where businesses contract with a person to promote a product or service, but "NIL deals" is typically used to refer to agreements with college student...more

Vondran Legal

Arizona Name, Image, and Likeness Law for Athletes and Institutions

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Thanks to new legislation, student-athletes may now legally profit through the use of their name, image and likeness marketing and promotions efforts. If you have a strong social media following on sites like Instagram,...more

Troutman Pepper Locke

How NCAA Athletes and Brands Can Avoid Big Mistakes in NIL Influencer Agreements

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The biggest event of the year in college sports just concluded as national champions were crowned in men’s and women’s basketball, and hundreds of thousands of college athletes are entering the influencer marketplace for the...more

Kelley Drye & Warren LLP

Change to NCAA Policy Creates New Group of Influencers

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This summer, the NCAA suspended its long-standing policy that restricted student-athletes from being able to generate income from their name, image, and likeness (commonly referred to as “NIL”). It didn’t take brands long to...more

Foster Garvey PC

Sports & Entertainment Spotlight: What the Recent Senate Hearing Might Mean for a Federal NIL Law as State Laws Go Into Effect on...

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As we inch closer to the summer solstice here in the Northern Hemisphere (the first day of summer for those of you who were asleep in science class), the heat is not rising only on the thermometer, but also in the halls of...more

Foster Garvey PC

Sports & Entertainment Spotlight - April 2021 #3

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“Happy” Tax Day to those of you here in the United States celebrating/commiserating (noting of course that certain taxpayers have until May 17 to file their returns this year). Like taxes, this installment of the Spotlight...more

Jones Day

NCAA Paves Way for College Athletes to Receive Benefits for Name, Image, and Likeness Rights - Companies should continue to...

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On October 29, 2019, the NCAA board announced that student-athletes will have an opportunity to "benefit" from the use of their names, images, and likenesses in a "manner consistent with the collegiate model." The NCAA has...more

Sheppard Mullin Richter & Hampton LLP

California’s Fair Pay to Play Act: This is Only The First Quarter

Sheppard Mullin Richter & Hampton LLP on

We previously wrote about California Senate Bill 206, the “Fair Pay to Play Act,” back in April, and now Gov. Gavin Newsom has signed that bill into law. The law becomes effective on January 1, 2023. After numerous revisions...more

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