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Influencers › Transparency › Endorsements

Kelley Drye & Warren LLP

NAD Releases Influencer Trust Index

Kelley Drye & Warren LLP on

This week, NAD released Influencer Trust Index: Consumer Insights 2025. The report starts by noting that last year, 82.7% of marketers in the US leveraged influencers in creative campaigns, driving the influencer marketing...more

Loeb & Loeb LLP

The Business Case for Disclosure of Brand Partnerships by Influencers

Loeb & Loeb LLP on

The National Advertising Division of BBB National Programs recently released a report that influencers, creators and those who work with them may find particularly relevant regarding disclosure of brand sponsorships:...more

Foley & Lardner LLP

Regulating Influencer Marketing: A Comparative Analysis of Laws Across the World

Foley & Lardner LLP on

In today’s digital era where social media is at the core of all business, influencers have emerged as pivotal players in the world of marketing, wielding significant influence over their followers and the brands they...more

Foley & Lardner LLP

France’s New Influencer Law Adopted June 1, 2023

Foley & Lardner LLP on

In today’s social media era, influencer marketing has become an integral part of brand promotion and consumer engagement. Recognizing the growing impact of influencers and the need for greater transparency across social media...more

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