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Intellectual Property Protection › Brand › Brand Registry

Dickinson Wright

Amazon Strengthens Brand Protection for Trademark Owners: Key Updates in 2025

Dickinson Wright on

As trademark infringement and counterfeit sales continue to disrupt legitimate business on Amazon, Amazon has developed and expanded its intellectual property enforcement tools. In 2025, Amazon introduced enhancements to its...more

Roetzel & Andress

Trademark First: The Gateway to Amazon Brand Registry

Roetzel & Andress on

Amazon is the biggest third-party online marketplace in the United States and a go-to platform for numerous businesses. However, to get the most out of selling on Amazon, it is essential to join the Amazon Brand Registry....more

Jaburg Wilk

What Is a Trademark? Understanding the Basics

Jaburg Wilk on

A trademark is a word, phrase, symbol, or design—or a combination of these—that identifies and distinguishes the source of goods or services of one party from those of others. Essentially, a trademark is your brand’s identity...more

Womble Bond Dickinson

April 19 Sunrise Deadline to Register Brands in Alternative Root Domains Such As (dot)NFT

Womble Bond Dickinson on

A new internet frontier is opening, one that is not associated with or controlled by the Internet Corporation for Assigned Names and Numbers (ICANN) and shares little in common with the more well-known and used TLDs such as...more

Faegre Drinker Biddle & Reath LLP

Rebranding Roadmap – A Checklist for Changing Brand Names and Company Names

Faegre Drinker Biddle & Reath LLP on

So you’re thinking about changing your company name, brand, or both.  We usually like to allow at least a few months to identify the new name and initiate protection. To help you plan, here’s a high-level overview of...more

McCarter & English, LLP

A Refresher On The Importance Of Trademarks And Trade Dress In The Food And Beverage Industry

McCarter & English, LLP on

The quality, taste, and appearance of food and beverage products are important, but there are other aspects of those products that also contribute to, and even sustain, their commercial success. In particular, the...more

International Lawyers Network

Selling Your Products on US Online Marketplaces

International Lawyers Network on

Before you begin selling your products on a U.S. online marketplace like Amazon, Etsy or Rakuten, there are three intellectual property considerations to make: clearance, acquisition and enforcement. This article provides a...more

Mintz - Sports Entertainment Viewpoints

Key Considerations in Maximizing a Celebrity Brand

Mintz - Sports Entertainment Viewpoints on

A celebrity should maximize the value of their brand by strategically monetizing every aspect of it. For example, one who becomes famous through the recording industry would consider a career in front of and behind a...more

Shumaker, Loop & Kendrick, LLP

Client Alert: New Amazon Brand Registry Released - A Tool for Brand Protection

Shumaker, Loop & Kendrick, LLP on

It’s not uncommon for businesses to feel frustrated in trying to protect their products/brands on Amazon from trademark infringers. Many believe that there’s a lack of control over their product listings, and that third...more

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