Carl Kennedy of Katten on Building a Competitive Edge with Thought Leadership - Passle's CMO Series Rainmakers
Richard Meneghello of Fisher Phillips on How Smart Content Can Set Your Firm Apart - Passle's CMO Series EP175
Hsu Untied interview with Shaalu Mehra, Partner at Foley
Hsu Untied interview with Bobby Earles, Partner at Cooley
Jason Levin of Ready, Set, Launch on The Key to Cross-Selling: Building Real Human Connection - Passle's CMO Series EP174
How Law Firm Leaders Use Thought Leadership to Drive Growth: Passle CMO Series Live Special
Hsu Untied interview with Benjamin Sadun, Partner at Dechert
Hsu Untied interview with Cyndie Chang, Partner at Duane Morris
Hsu Untied interview with Ed Reines, Partner at Jones Day
Are you using thought leadership as "after hours" client advocacy?
Consider angles when mapping out your thought leadership strategy, not just topics
Early Returns Podcast - Oliver Roberts: AI and the Law, and an Education
CMO Series Digital Masterclass: Chris Yates of Bristows on How to Bring Lawyers Onboard and Streamline Thought Leadership
Hsu Untied interview with David Brekke, Partner at Goodwin
Hsu Untied interview with Karen Deschaine, Partner at Wilson Sonsini
What Law Firm Clients Really Want: Relationships, Reputation, and Responsiveness - On Record PR
Hsu Untied interview with Julie Park, Partner at MoFo
The lesson 2,886 newspapers can teach law firms about thought leadership
Podcast - The 3 Core Themes of Trial Law: Know Your Court
Thought leadership as a secret crisis management weapon?!
Marketing and business development teams are essential to a law firm’s growth and success; however, these teams are often stretched thin, balancing a wide range of tasks from managing marketing operations and communications...more
Videos have become the most popular choice for content consumption online. In fact, over five billion videos are watched on YouTube every day. Is your firm producing videos that will deliver value to clients and prospective...more
I felt compelled to write this blog about keeping in touch. I am amazed at how many people who have been laid off or furloughed who have reached out to our team over the past few months. To me, this is similar to reaching out...more
The COVID-19 pandemic has caused an unprecedented collective disruption to our financial, business, health and human condition – but it has also created opportunity for creativity, ingenuity and innovation, allowing us to...more
There may be challenges along the way, but for law firm leaders that successfully organize by sector, opportunity awaits. The general counsel of a major U.S. health care provider summed up the fundamental...more
JW Way Fundamental #4: Walk in your client’s shoes. See the world from their perspective. Empathize by understanding their fears and concerns and showing you care. Ask, “If I were in their shoes, what would I want to know and...more
JW Way Fundamental #7: Honor your commitments. "Do what you say you are going to do when you say you are going to do it. If a commitment can’t be fulfilled, tell others early and agree on a new commitment."...more
Categories: Culture, Article JW Way Fundamental #5: Listen Fully "Listening is more than simply not speaking. Give others your undivided attention. Set aside your own judgments and preconceived notions. Listen with focus....more