How to Rank in the Age of AI Search: On Record PR
Six ways your thought leadership can help you land speaking opportunities
CMO Series Live Special: The AI Revolution and What it Means for CMOs
What Is Ambient AI and Why Does It Matter to Lawyers & Legal Professionals?
Here are four ways to convert webinars into articles people will actually read
6 Takeaways | From Tension to Teamwork: Real Strategies for Legal Collaboration
Industry jargon is your clients' and referral sources' love language
Are you using thought leadership as "after hours" client advocacy?
Litigation Communications Strategies for High-Stakes Cases: On Record PR
Consider angles when mapping out your thought leadership strategy, not just topics
Early Returns Podcast - Oliver Roberts: AI and the Law, and an Education
Here are 4 under-the-radar sources of thought leadership inspiration at conferences
What Law Firm Clients Really Want: Relationships, Reputation, and Responsiveness - On Record PR
The lesson 2,886 newspapers can teach law firms about thought leadership
Redefining Value: What Today’s Legal Buyers Want - On Record PR
There Is No Right Path
You're going to want your thought leadership to pack this 1-2-3 punch if you want it to be read
When DE&I Are Under Attack: On Record PR
When Law Firms Become Political Targets: On Record PR
This is what makes timely thought leadership so magical
Introduction: Beyond the Prompt Era - The legal profession is undergoing a profound shift. For decades, the integration of computing in law was incremental—word processors, databases, legal research platforms....more
In today's rapidly evolving legal landscape, artificial intelligence is democratizing execution across the profession. As routine tasks become automated, the qualities that differentiate exceptional legal professionals are...more
Disruption is not on the horizon. It is already here. From generative AI and automation to shifting client expectations and the commodification of legal knowledge, the legal industry is undergoing rapid transformation. This...more
For decades, law firm financial models have been built on a simple premise: people doing lots of work. The industry has functioned on the billable hour, where time is directly equated with money. It has become a universal...more
The legal profession is standing at the edge of a radical transformation. Technology, shifting client expectations, new business models, and the accelerating pace of change are exposing a critical question: Will your law firm...more
The future of law isn’t just about better motions or airtight arguments—it’s about building systems, empowering people, and enabling your law firm with the right technology to thrive in a rapidly changing world....more
The way we work is changing rapidly and changing in ways that legal professionals never expected. Expectations are different. The pace is faster, and managing the complexity of information is growing at a pace that the...more
Digital marketing is any online channel used to market a good or service. In today’s world, digitally mature companies with a strategy are eight times more likely to gain market share....more
It’s budgeting season. My favorite time of year! (Not.) This time last year I was telling anyone who asked my opinion to think long term: Don’t cut marketing spending. Invest wisely. Yes, times are scary, but it is the...more
Do your legal team members waste valuable time responding to ad hoc questions from individuals across the organization? It’s not an uncommon issue. Legal departments can get hundreds and thousands of legal services...more
Why is diversity gaining momentum for corporate legal departments and law firms, even during a pandemic? In part, it’s because the push toward diversity aligns with the demand for legal metrics and analytics that’s also...more