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Consider angles when mapping out your thought leadership strategy, not just topics
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Here are 4 under-the-radar sources of thought leadership inspiration at conferences
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There Is No Right Path
You're going to want your thought leadership to pack this 1-2-3 punch if you want it to be read
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As an attorney, I often focus on the immediate task at hand – reviewing the revised document from opposing counsel, the brief due next week, the client meeting tomorrow, or the upcoming deposition. Over time I’ve learned that...more
It may be tempting to take a do-it-yourself approach to law firm marketing, but hidden costs abound that can cost you significantly in time, money and effectiveness. Consider the math. In an analysis of hourly billing...more
Social media has revolutionized the world we live in today both in the personal and professional spheres. Many lawyers and law firms use social media for business purposes such as advertising services to attract new clients,...more
Social media provides an extraordinary means not only to communicate and share information, but also to obtain information that may lead to incriminating, exculpatory and impeachment evidence for use in discovery and at...more