How to Rank in the Age of AI Search: On Record PR
Six ways your thought leadership can help you land speaking opportunities
CMO Series Live Special: The AI Revolution and What it Means for CMOs
What Is Ambient AI and Why Does It Matter to Lawyers & Legal Professionals?
Here are four ways to convert webinars into articles people will actually read
6 Takeaways | From Tension to Teamwork: Real Strategies for Legal Collaboration
Industry jargon is your clients' and referral sources' love language
Are you using thought leadership as "after hours" client advocacy?
Litigation Communications Strategies for High-Stakes Cases: On Record PR
Consider angles when mapping out your thought leadership strategy, not just topics
Early Returns Podcast - Oliver Roberts: AI and the Law, and an Education
Here are 4 under-the-radar sources of thought leadership inspiration at conferences
What Law Firm Clients Really Want: Relationships, Reputation, and Responsiveness - On Record PR
The lesson 2,886 newspapers can teach law firms about thought leadership
Redefining Value: What Today’s Legal Buyers Want - On Record PR
There Is No Right Path
You're going to want your thought leadership to pack this 1-2-3 punch if you want it to be read
When DE&I Are Under Attack: On Record PR
When Law Firms Become Political Targets: On Record PR
This is what makes timely thought leadership so magical
Every day, lawyers and judges the world over are asking ChatGPT and other AI tools to help them reason through complex ethical dilemmas, draft arguments, and make strategic decisions....more
If you’re reading legal briefs late at night because administrative tasks consumed your day, you’re not alone. But you don’t have to accept this as the inevitable cost of managing a small law firm...more
The digital landscape is transforming how law firms attract and retain clients. Among the myriad of strategies available, getting your law firm listed in legal directories stands out as a crucial component for boosting online...more
Legal transcription services play a vital role in legal matters, ensuring that live oral arguments and other audio or video content are fully accessible to all stakeholders in text. When managing transcription...more
Already, legal professionals across the industry are beginning to use generative AI. But now, it's time to take the next step to think about GenAI strategically: What does its introduction mean for my own career and the...more
In today’s digital age, robust cybersecurity measures are not just optional, but essential for law firms. Discover the critical questions to ask when selecting a litigation support services partner to help ensure your...more
The way we work is changing rapidly and changing in ways that legal professionals never expected. Expectations are different. The pace is faster, and managing the complexity of information is growing at a pace that the...more
In the legal industry, a well-designed logo is more than just a visual mark; it’s a vital element of a law firm’s brand identity. A thoughtfully crafted logo conveys professionalism, trustworthiness, and gravitas....more
This blog considers some of the ethical issues of competence that arise when a lawyer or law firm uses generative AI to assist in rendering services. Prior to the advent of artificial intelligence, the legal profession...more
Join our CLE webinar, "Ethics, Cybersecurity & Data Protection: Mastering Competent Representation," as we explore reasonable steps needed for lawyers to comply with the duty of providing competent representation. Dive into...more
Twenty years ago the federal government designated October as Cybersecurity Awareness Month, part of an early effort to promote a wider appreciation of computer-related threats to business and government operations and to...more
In this episode of On Record PR, Gina Rubel goes on record with Éva Kerecsen, Chief Legal Counsel at NNG LLC, to talk about navigating the rapid evolution of artificial intelligence in the legal industry. Éva is a highly...more
This year’s International Women’s Day theme is “embracing equity.” The theme challenges us to consider why “equal opportunities are not enough” and reminds us that allies are “incredibly important for the social, economic,...more
The end of the calendar year is traditionally an opportunity to reflect on the past and to look ahead – for opportunities and for danger signs. In our corner of the legal services industry, four trends appear worthy of...more
Digital marketing is constantly evolving. Tactics that help firms find success in one year may not in others. As we watch 2022 come to an end, we can take stock of legal marketers’ most common tactics. Here is a summary of...more
Beginning January 1, 2023, all attorneys in New York must take continuing legal education courses on cybersecurity topics as a condition of practicing law in New York. The new continuing legal education requirement, the first...more
We’re all familiar with the adage that, for businesses, the question is not “if” but “when” a data breach or ransomware attack will occur. The odds of a cyberattack aren’t as high as death and taxes but they’re approaching a...more
In this episode, Wayne Pollock, the founder of the Law Firm Editorial Service, interviews Mitch Jackson, a founding partner at Jackson & Wilson in Orange County, California. When he's not trying cases, Mitch uses digital,...more
A roundtable discussion with top cybersecurity and industry experts - Cybersecurity needs to be at the forefront of any business, but particularly for those who work in the legal sector. Cybersecurity threats are not only...more
The 2022 CLOC Global Institute was once again a tremendous opportunity to learn about the evolution of Legal Operations, network with peers and vendors, and listen to real-world case studies of how teams are moving the needle...more
In the tech space, the tools at our disposal and the associated terminology fluctuate more than the late, great Prince decided to change his stage name. This time up, the “Artist Formerly Known as Universal Analytics” had a...more
Chances are you’ve heard the phrase “content is king”. This is the reality in today’s marketing landscape. However, just as great content can propel your growth, bad content can hurt your brand and make a negative impact....more
Legal marketing is unique in many ways. It differs immensely from B2C marketing, and even from B2B marketing. We’ve put together a quick guide on online attorney marketing for legal marketers to review. If you’ve practiced...more
It’s budgeting season. My favorite time of year! (Not.) This time last year I was telling anyone who asked my opinion to think long term: Don’t cut marketing spending. Invest wisely. Yes, times are scary, but it is the...more
The pandemic affected industries throughout the world, and recent legal technology trends prove it. In some ways, the disruption wasn’t all bad. In fact, as Forbes mentioned in a well-titled article, “The Pandemic Might Be...more