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Consider angles when mapping out your thought leadership strategy, not just topics
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Here are 4 under-the-radar sources of thought leadership inspiration at conferences
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There Is No Right Path
You're going to want your thought leadership to pack this 1-2-3 punch if you want it to be read
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This is what makes timely thought leadership so magical
At the ALA National Conference in Nashville, a timely panel brought together operational leaders to explore the evolving expectations of law firm clients. The session, titled “Evolving Client Expectations,” featured senior...more
One of the more valuable (and perhaps underrated) features of compliance and ethics conferences is the opportunity they create for real-time benchmarking. ...more
In this video, Wayne Pollock (Founder of Copo Strategies and the Law Firm Editorial Service) walks through four under-the-radar sources of thought leadership inspiration at conferences. + Learn more about Wayne Pollock:...more
TransPerfect Legal's Antitrust Practice Group hosted its fifth annual Antitrust Clearance and Merger Enforcement Conference in 2024. The panel featured key insights from Katherine Reilly, Senior Lead Counsel at Vistra Corp.;...more
During the recent LMA, or Legal Marketing Association, annual conference in San Diego, one of the highlights was a panel discussion led by the incomparable Deborah Brightman Farone. Deborah moderated a stellar panel of “four...more
Legalweek 2024 is in the books! This extremely well attended conference delivered insights into harnessing legal technology to drive decisions and accelerate outcomes. The clear message attendees took away was that generative...more
This year marked the beginning of a new conference*: the first-time-ever gathering of a combined 300 plus general counsel, in-house lawyers, and legal operations professionals. Further, there were several dozen law companies...more
Last week, thousands of experience management professionals gathered in Salt Lake City for the Qualtrics X4 Summit — the largest conference dedicated to customer and employee experience. Members of Troutman Pepper’s client...more
Coronavirus. The hot topic on everyone’s mind at the moment (unless you’re in the US and then it’s pretty evenly split between politics and germs). I almost hate to join the fray and discuss it, but with so many events being...more
To every action there is always opposed an equal reaction. — Sir Isaac Newton...more
Insight into where e-discovery, information governance cybersecurity, and digital transformation are heading – who is doing what now or in the future, what works and what doesn’t, and what people wish they could do but can’t...more
I am pleased to be speaking on a panel at the upcoming Global Auction House Summit presented by Invaluable, the leading technology partner for online auction services. I will be presenting on the issues of Managing Reputation...more
Do not just attend an event - attend with purpose. To go with purpose means setting goals. Clearly, you want to enjoy your time but you hope to have ROI too. Look ahead to see what you need to accomplish before, during,...more
I recently attended the Legal Sales and Service Organization’s Raindance Conference in Chicago, which, by the way, I highly recommend. The keynote speaker, Jeff Kaplan, PhD of the J. Alan Group, spoke about a growing trend in...more
How many times have you been to a conference, met someone in the buffet line, identified the person as a potential client, exchanged pleasantries and business cards, dutifully followed up—maybe even attempted a few unanswered...more