How to Rank in the Age of AI Search: On Record PR
Six ways your thought leadership can help you land speaking opportunities
CMO Series Live Special: The AI Revolution and What it Means for CMOs
What Is Ambient AI and Why Does It Matter to Lawyers & Legal Professionals?
Here are four ways to convert webinars into articles people will actually read
6 Takeaways | From Tension to Teamwork: Real Strategies for Legal Collaboration
Industry jargon is your clients' and referral sources' love language
Are you using thought leadership as "after hours" client advocacy?
Litigation Communications Strategies for High-Stakes Cases: On Record PR
Consider angles when mapping out your thought leadership strategy, not just topics
Early Returns Podcast - Oliver Roberts: AI and the Law, and an Education
Here are 4 under-the-radar sources of thought leadership inspiration at conferences
What Law Firm Clients Really Want: Relationships, Reputation, and Responsiveness - On Record PR
The lesson 2,886 newspapers can teach law firms about thought leadership
Redefining Value: What Today’s Legal Buyers Want - On Record PR
There Is No Right Path
You're going to want your thought leadership to pack this 1-2-3 punch if you want it to be read
When DE&I Are Under Attack: On Record PR
When Law Firms Become Political Targets: On Record PR
This is what makes timely thought leadership so magical
Digital strategy expert Leslie Richards joins Gina Rubel to explore the seismic shift brought on by zero-click searches and AI-generated summaries. They break down how law firms can still rise to the top without traditional...more
Sales is now an established function at law firms, continuing to gain ground as more and more client-facing professionals come on board to help firms grow faster and smarter, acquire new clients, and build deeper...more
The emergence of artificial intelligence as a critical legal technology has prompted discussions among law firm leaders regarding how AI usage should be disclosed to clients and who – the law firm or the client – should...more
The world of marketing technology is ever-changing, and with these changes comes its own set of challenges and opportunities. This past year was no different. We saw more firms than ever before embracing new technologies such...more
Who would have thought that a profession not widely associated with tech savvy would be consumed with interest in artificial intelligence technologies in 2023? Yet that was certainly the case, as readership numbers for...more
Adrian Lürssen, co-founder and VP of strategic development at JD Supra, rejoins the Thought Leadership Project to discuss tips and trends for thought-leadership marketing as we look ahead to 2024. Adrian, Jay Harrington and...more
“Culture eats strategy for breakfast.” – Peter Drucker We’ve all heard this famous admonition from the founder of management consulting, but what does it mean to us, today, in the legal world?...more
There are opportunities throughout the writing process for humans to partner with AI. Here’s how to think about that division of labor. Today, and certainly for the foreseeable future, more and more attorneys, law firms,...more
“In recent years, artificial intelligence (AI) has gained significant attention in various industries, and the legal profession is no exception. AI has the potential to revolutionize the way lawyers work, from automating...more
Two months ago, I participated in a fascinating panel at Dorsey’s 30th Annual Corporate Counsel Symposium in Minneapolis, entitled “The Times, They Are A-Changin’: AI Goes to Court.” We examined how artificial intelligence...more
There is a puzzle in the legal business. Our economic landscape is filling up with innovative organizations who have embraced the convergence of technology and business to meet new market demands, yet the legal market remains...more
Joining the debate as AI gains a foothold in law, naysayers are shouting that AI can and should never replace a seasoned attorney, and proponents are shouting that AI can replace the majority of legal functions and solve the...more
It’s hard to believe the inflection point that marked the beginning of so much change in the legal world occurred ten years ago today on August 9, 2007. That was the day BNP Paribas closed withdrawals from three funds citing...more
On Thursday 4 May 2017, Hogan Lovells’ Tech Hub hosted Azeem Azhar, renowned strategist, product entrepreneur and writer, who spoke about the current status and implications of Artificial Intelligence (“AI”)....more