Bar Exam Toolbox Podcast Episode 318: Quick Tips -- The Final Two-Week Bar Exam Countdown
Industry jargon is your clients' and referral sources' love language
Are you using thought leadership as "after hours" client advocacy?
Consider angles when mapping out your thought leadership strategy, not just topics
Here are 4 under-the-radar sources of thought leadership inspiration at conferences
The lesson 2,886 newspapers can teach law firms about thought leadership
Thought leadership as a secret crisis management weapon?!
Brinsley Dresden and Geraint Lloyd-Taylor of Lewis Silkin on Leveraging Thought Leadership to Build Personal and Practice Brands - CMO Series Rainmakers Podcast
Conozca el trabajo de John Grisham
Law School Toolbox Podcast Episode 493: A Legal Writing Makeover (Part 4 – The Conclusion)
Law School Toolbox Podcast Episode 492: Legal Writing and IRAC (w/Rebecca Petrilli from Themis Bar Review)
Law School Toolbox Podcast Episode 491: A Legal Writing Makeover (Part 3 – The Analysis Section)
Law School Toolbox Podcast Episode 490: A Legal Writing Makeover (Part 2 – The Rule Statement)
Bar Exam Toolbox Podcast Episode 299: Breaking Down Bar Prep (w/Stephanie Acosta from UWorld/Themis)
Law School Toolbox Podcast Episode 489: A Legal Writing Makeover (Part 1 - The Issue Statement)
Mastering Legal Writing: Elevate Your Written Advocacy – Speaking of Litigation Video Podcast
Law School Toolbox Podcast Episode 465: Improving Your Legal Writing Skills (w/Luiz Arroyo)
Law School Toolbox Podcast Episode 463: Quick Tips -- Organizing Your LRW Assignments
Tips for Persuasive Legal Writing | Luther Munford | Texas Appellate Law Podcast
Law School Toolbox Podcast Episode 433: Career Tips from a BigLaw Partner (w/Bryan Nese)
Case studies are one of the most powerful tools in the law firm marketing arsenal. Showcasing how your firm helped a real client resolve actual legal challenges allows you to clearly demonstrate its expertise, build...more
In this video, Wayne Pollock (Founder of Copo Strategies and the Law Firm Editorial Service) explains how attorneys endear themselves to their clients and referral sources when they use their industry jargon in content...more
In this video, Wayne Pollock (Founder of Copo Strategies and the Law Firm Editorial Service) explains the benefits of lawyers using thought leadership as "after hours" client advocacy. == Learn more about Wayne Pollock:...more
In this video, Wayne Pollock (Founder of Copo Strategies and the Law Firm Editorial Service) explains why lawyers, when mapping out their thought leadership strategy, should focus on the angles they take in their thought...more
How much does your professional bio matter? Turns out, quite a bit. When people secure legal services, they are investing in an individual: in their expertise, knowledge, and ability to solve their problems. A good attorney...more
In this video, Wayne Pollock (Founder of Copo Strategies and the Law Firm Editorial Service) walks through four under-the-radar sources of thought leadership inspiration at conferences. + Learn more about Wayne Pollock:...more
In this video, Wayne Pollock (Founder of Copo Strategies and the Law Firm Editorial Service) explains what the demise of 2,886 newspapers since 2005 can teach law firms about their own thought leadership efforts. For more...more
If you’re like most professionals with an online presence, you put a lot of thought into the content that goes on your website. You’re aware of what potential clients are looking for, and you’ve got some ideas about SEO. You...more
In this video, Wayne Pollock (Founder of Copo Strategies and the Law Firm Editorial Service) explains how thought leadership can be a proactive—and effective—crisis management tool for lawyers and law firms who are prolific...more
Thought leadership has become an essential strategy for professional services marketers, and it's even more powerful when driven by the experts and lawyers themselves. In today's episode of CMO Series Rainmakers, Olivia...more
If you only do one thing to improve your attorney bio: fix the first sentence. Why? Because yours is long and boring. What makes an effective attorney bio? Someone reads it. Even better: someone reads it and decides to...more
It can be intimidating to stare at a blinking cursor trying to figure out how to start a blog post. Let’s say you made a resolution to really start blogging in 2017. Now the time has come to get going. If you are at a loss...more
Even though the content we consume is getting more and more concise, short and direct, white papers play an important role in professional services marketing – and particularly in the AEC industry...more