News & Analysis as of August 1, 2025

Fashion Industry

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Iconix v Dream Pairs: post sale confusion is enough for UK trade mark infringement

Hogan Lovells on 7/21/2025

The UK Supreme Court has allowed Dream Pairs’ appeal against the decision of the Court of Appeal and confirmed that post-sale confusion alone is sufficient for UK trade mark infringement to be established because damage to...more

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Likelihood of Confusion › United Kingdom › Fashion Industry

Iconix v Dream Pairs: post sale confusion is enough for UK trade mark infringement

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