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Good2bSocial

6 Ways to Actually Track Your Law Firm’s Social Media ROI

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As a legal marketer, you already understand that social media brings value to your law firm. But how do you actually track the return on investment (ROI) of your efforts? How can you attribute your social media marketing...more

Good2bSocial

How Can LinkedIn Help with Brand Awareness for Law Firms?

Good2bSocial on

In the legal industry, where competition is fierce and trust is paramount, brand awareness is essential. Clients and referral partners often choose firms based on reputation, expertise, and visibility. LinkedIn, as the...more

Firesign | Enlightened Legal Marketing

How Small Businesses Hire Lawyers, Part 1: Before The Legal Need

Firesign | Enlightened Legal Marketing on

From startups to multigenerational enterprises, there’s considerable opportunity for lawyers to serve small businesses – but little attention given to the demographic. Much of the legal press is concentrated on the...more

International Lawyers Network

Lawyers: What's the One Thing that Makes Clients Care About Your Content?

International Lawyers Network on

Recently, Greentarget and Zeughauser Group released their annual results for the 2019 State of Digital & Content Marketing Survey. I had the chance to chat with Greentarget President and Founding Partner, John Corey, about...more

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