Co-author thought leadership with these five groups of people to build better bonds with them
The Competitive Edge: Insights-Driven Decision Making
Episode 97: Breaking Down Silos: Achieving Cohesion in Law Firms with Guest Kate Stoddard
Market Leaders Podcast Episode 96: “Cultivating Client Trust: The Intersection of Law, Sales, and Business Development” with Guest Sian Story
Market Leaders Podcast Episode 95: Navigating the legal landscape: The Big Four vs. Traditional law firms with Guest Chris Pullen
EP2 CMO Series Digital Masterclass: Placing Thought Leadership At The Heart Of Your Online Brand
Tim Mullane of Wilson Elser on How to Align Budgets with Your Firm’s Growth Strategy - Passle's CMO Series Podcast
Market Leaders Podcast Episode 93: “Building High-Performance Teams: Strategies for Success” with guest Courtney Beauzile
Market Leaders Podcast Episode 92: Leveraging Thought Leadership and Data-Driven Strategies in BD with guest Adrian Lürssen
Market Leader’s Podcast Episode 90: “Generations, Innovation, and Results: The Future of Legal Marketing” with John Byrne
Why Your Law Firm Should Build a Media Company – The Thought Leadership Project
Having More Power in the Business Development Process – The Thought Leadership Project
Thriving in 2024: Leading Legal featuring Legal Marketing Association President, Kevin Iredell
Why Quality Legal Insights Take Precedence in Today’s Media Landscape: On Record PR
Allan Schoenberg of Vinson & Elkins on Culture, Connection and the Evolving Role of Legal Comms - Passle's CMO Series Podcast EP129
Scott Love on How to Become a Rainmaker – The Thought Leadership Project
Market Leader’s Podcast Episode 88: “Building Community and Personal Growth: Reflections on the 2023 Presidency of the Legal Marketing Association” with Roy Sexton
How to Make Time for Business Development (and How to Use it Wisely) – The Thought Leadership Project
Market Leader’s Podcast Episode 87: “Authentic Leadership: The Power of Purpose and Genuine Connection in Leading Others” with Justin Portaz
Market Leaders Podcast Episode 86: “Exploring Business Development Synergies Across Industries” with Diane Paoletta
You already understand the value of reader data. Now imagine that same intelligence showing up right where you’re already working — inside your CRM or client records — enriching profiles, informing outreach, and adding...more
Rebecca Edwards Hnatowski on four key behaviors that define exceptional client service ...more
As we head into 2025, organizations may need to take proactive steps to control legal spending without compromising on quality. Julie Savarino explains....more
There is no way to guarantee a lateral's clients will make the move to a new firm. But a series of questions can examine the quality of these relationships and the likelihood that the client will move with the lateral...more
Feedback is also a full-contact sport that should touch almost every aspect of firm life — from diversity, associate retention and firm culture to strategy, billing and client team initiatives....more
Gonzalo Ruiz, formerly of The Coca-Cola Company and Sony, with a perspective on the ideal working relationship between in-house and outside counsel....more
As client service and business development coaches in law firms, we can help our attorneys navigate tough conversations, actively listen to the voice of the client, and suggest alternative approaches to communication. Here...more
It’s never been more important to adopt a client-centric approach to everything you do as a law firm in this competitive and saturated market....more
Part two of an interview on law billing changes....more
Changing the ways lawyers charge for their services and, equally important, the ways that clients pay for them, requires more than flipping a switch and sending out a different type of bill. ...more
Legal marketers can help their firms implement industry sector strategies, but what does it take to be successful? In this episode, LMA President Jill Weber and Dr. Heidi Gardner (Lecturer on Law, Harvard Law School;...more
Stefanie Marrone offers a client-centric recap of the recent General Counsel forum hosted by the LMA in New York City. Includes actionable takeaways....more
Lessons for lawyers in exceptional client service, from your friendly wait staff....more
Voice of the client. Notes from the 5th annual In-House Summit, a GC panel hosted in Palo Alto, California, by the LMA Silicon valley City Group....more
Providing a taste of the upcoming LMA P3 Practice Innovation Conference in Chicago (May 2017), the P3cast podcast series continues with Keith Maziarek (senior director of client value, Perkins Coie LLP) as he sits down with...more