Co-author thought leadership with these five groups of people to build better bonds with them
The Competitive Edge: Insights-Driven Decision Making
Episode 97: Breaking Down Silos: Achieving Cohesion in Law Firms with Guest Kate Stoddard
Market Leaders Podcast Episode 96: “Cultivating Client Trust: The Intersection of Law, Sales, and Business Development” with Guest Sian Story
Market Leaders Podcast Episode 95: Navigating the legal landscape: The Big Four vs. Traditional law firms with Guest Chris Pullen
EP2 CMO Series Digital Masterclass: Placing Thought Leadership At The Heart Of Your Online Brand
Tim Mullane of Wilson Elser on How to Align Budgets with Your Firm’s Growth Strategy - Passle's CMO Series Podcast
Market Leaders Podcast Episode 93: “Building High-Performance Teams: Strategies for Success” with guest Courtney Beauzile
Market Leaders Podcast Episode 92: Leveraging Thought Leadership and Data-Driven Strategies in BD with guest Adrian Lürssen
Market Leader’s Podcast Episode 90: “Generations, Innovation, and Results: The Future of Legal Marketing” with John Byrne
Why Your Law Firm Should Build a Media Company – The Thought Leadership Project
Having More Power in the Business Development Process – The Thought Leadership Project
Thriving in 2024: Leading Legal featuring Legal Marketing Association President, Kevin Iredell
Why Quality Legal Insights Take Precedence in Today’s Media Landscape: On Record PR
Allan Schoenberg of Vinson & Elkins on Culture, Connection and the Evolving Role of Legal Comms - Passle's CMO Series Podcast EP129
Scott Love on How to Become a Rainmaker – The Thought Leadership Project
Market Leader’s Podcast Episode 88: “Building Community and Personal Growth: Reflections on the 2023 Presidency of the Legal Marketing Association” with Roy Sexton
How to Make Time for Business Development (and How to Use it Wisely) – The Thought Leadership Project
Market Leader’s Podcast Episode 87: “Authentic Leadership: The Power of Purpose and Genuine Connection in Leading Others” with Justin Portaz
Market Leaders Podcast Episode 86: “Exploring Business Development Synergies Across Industries” with Diane Paoletta
If you work in a law firm and don’t understand how to bring in business, you’re leaving your future in someone else’s hands. John Eix explains....more
By tackling one “scare” at a time, you can build confidence, control, and comfort in growing your practice....more
Jay Harrington and Tom Nixon break down the (polite) battle for control in the business development process. As a lawyer, you have more power and leverage the more unique and differentiated you are from the competition. This...more
With its many functionalities, LinkedIn is an invaluable asset for law firms and the legal marketers who work at these firms, enabling them to showcase their firm’s expertise, build relationships and gain insights into...more
Jay Harrington and Tom Nixon take a deep dive into productivity for business development. They address two obstacles that often come up in Jay’s coaching sessions, which are "I don’t have the time” and “Even if I did I...more
In this episode of the Market Leader’s Podcast, David Ackert welcomes Samantha McKenna, founder of #samsales, for an insightful conversation centered around creating, leveraging, and maintaining relationships in a...more
Stefanie Marrone shares strategies to transition your online engagements into tangible business opportunities....more
From Stefanie Marrone, effective strategies that lawyers can employ to build a strong referral network....more
Lance Godard shares five do's and don'ts to make your attorney bio stand out, whether on LinkedIn, your firm profile, or in the program notes for your next speaking gig....more
Imagine being friends with someone for years, and referring millions of dollars back and forth between each other’s businesses. In this episode Steve Martini (MST, CPA | Partner at Withum) and Larry Braun (Partner at Sheppard...more
We’re going through a very interesting time with regards to business development and networking, and whether or not we should be doing that online or in person. I think we need to have a conversation about what has changed in...more
Sometimes it’s hard to encourage lawyers to market themselves given their full plates, work commitments and demands on their personal lives, but if you can show them why it’s in their best interest to focus on marketing and...more
Social media has been one of the key ways I've built my brand and business over the years....more
Is it possible for busy lawyers and other professionals to develop business and clients using LinkedIn for only 30 minutes a week? Julie Savarino offers tips....more
Doug Ott outlines some of the top business development practices by those who are succeeding in this challenging and restrictive market....more
If done with proper forethought, extending an invitation for an in-person networking coffee, in most instances, will be much appreciated by your clients, referral sources and prospects....more
Lindsay Tiffany suggests seven terrific, creative ways to network and celebrate over the holiday season....more
It’s a challenging time for everyone in terms of generating new business right now. Stefanie Marrone has ideas about how to solve that....more
Your success on LinkedIn hinges upon your ability to be top of mind, relevant and helpful with a robust network....more
From Jay Harrington, six steps lawyers should take to leverage LinkedIn for marketing and business development success....more
Spoiler alert: yes. LinkedIn recommendations enable others to advocate on your behalf....more
Doug Ott suggests eight ways for any professional to focus on relationships and manage well-being during this time of isolation and uncertainty....more
Even at the most basic levels anyone can capitalize on the benefits of LinkedIn and LinkedIn Navigator. Samantha McKenna explains how....more
Second in a series on successful networking habits, from Mike O'Horo....more
Erik Meier is the Founder/CEO of the EAM Consulting Group and President of Sandler Training, a sales and management training company with locations in Troy, Lansing and Grand Rapids, Michigan. He shared with Jay and Tom his...more