Co-author thought leadership with these five groups of people to build better bonds with them
The Competitive Edge: Insights-Driven Decision Making
Episode 97: Breaking Down Silos: Achieving Cohesion in Law Firms with Guest Kate Stoddard
Market Leaders Podcast Episode 96: “Cultivating Client Trust: The Intersection of Law, Sales, and Business Development” with Guest Sian Story
Market Leaders Podcast Episode 95: Navigating the legal landscape: The Big Four vs. Traditional law firms with Guest Chris Pullen
EP2 CMO Series Digital Masterclass: Placing Thought Leadership At The Heart Of Your Online Brand
Tim Mullane of Wilson Elser on How to Align Budgets with Your Firm’s Growth Strategy - Passle's CMO Series Podcast
Market Leaders Podcast Episode 93: “Building High-Performance Teams: Strategies for Success” with guest Courtney Beauzile
Market Leaders Podcast Episode 92: Leveraging Thought Leadership and Data-Driven Strategies in BD with guest Adrian Lürssen
Market Leader’s Podcast Episode 90: “Generations, Innovation, and Results: The Future of Legal Marketing” with John Byrne
Why Your Law Firm Should Build a Media Company – The Thought Leadership Project
Having More Power in the Business Development Process – The Thought Leadership Project
Thriving in 2024: Leading Legal featuring Legal Marketing Association President, Kevin Iredell
Why Quality Legal Insights Take Precedence in Today’s Media Landscape: On Record PR
Allan Schoenberg of Vinson & Elkins on Culture, Connection and the Evolving Role of Legal Comms - Passle's CMO Series Podcast EP129
Scott Love on How to Become a Rainmaker – The Thought Leadership Project
Market Leader’s Podcast Episode 88: “Building Community and Personal Growth: Reflections on the 2023 Presidency of the Legal Marketing Association” with Roy Sexton
How to Make Time for Business Development (and How to Use it Wisely) – The Thought Leadership Project
Market Leader’s Podcast Episode 87: “Authentic Leadership: The Power of Purpose and Genuine Connection in Leading Others” with Justin Portaz
Market Leaders Podcast Episode 86: “Exploring Business Development Synergies Across Industries” with Diane Paoletta
If you work in a law firm and don’t understand how to bring in business, you’re leaving your future in someone else’s hands. John Eix explains....more
Make LinkedIn work for you this summer. Rebecca Edwards Hnatowski has simple strategies to stay visible when it's so easy to check out. ...more
By tackling one “scare” at a time, you can build confidence, control, and comfort in growing your practice....more
Stefanie Marrone explains why it has never been more important to be on LinkedIn and understand how it works....more
Rebecca Edwards Hnatowski shares four, quick, easy, and actionable ways to elevate your profile and effectively connect with clients and prospects....more
Jay Harrington and Tom Nixon break down the (polite) battle for control in the business development process. As a lawyer, you have more power and leverage the more unique and differentiated you are from the competition. This...more
As we embark on a new year, it’s essential to recognize the power of a well-crafted personal brand. It’s not just about making a mark in your industry; it’s about creating a distinct identity that resonates with your...more
Jay Harrington and Tom Nixon take a deep dive into productivity for business development. They address two obstacles that often come up in Jay’s coaching sessions, which are "I don’t have the time” and “Even if I did I...more
Stefanie Marrone shares strategies to transition your online engagements into tangible business opportunities....more
From Stefanie Marrone, effective strategies that lawyers can employ to build a strong referral network....more
Lance Godard shares five do's and don'ts to make your attorney bio stand out, whether on LinkedIn, your firm profile, or in the program notes for your next speaking gig....more
Having a LinkedIn content strategy can help you become more efficient and strategic, and align your social media goals with your business and branding goals....more
In this free webinar on July 27 at 1pm ET, Stefanie Marrone, a legal marketer with 20 years of experience at several top U.S. law firms, will explore the key elements that every senior professional needs to achieve success in...more
Imagine being friends with someone for years, and referring millions of dollars back and forth between each other’s businesses. In this episode Steve Martini (MST, CPA | Partner at Withum) and Larry Braun (Partner at Sheppard...more
LinkedIn has more than 750 million users and growing every day. During this extended time of social distancing, it’s never been more important to have a strong LinkedIn profile and presence, and to be building your...more
Stefanie Marrone explains why a customized LinkedIn headline matters for your profile, and how to create a good one (with examples)....more
What does it take to grow a network of 20,000 followers on LinkedIn? In short, consistency, creativity and generosity. In this episode of the Thought Leadership Project, Patricia Baxter, managing partner of Morgan & Akin’s...more
Kristyn Brophy with a thoughtful perspective on why (and how) your display name matters in virtual meetings....more
Cynthia Kaiser reminds lawyers and others in professional service how to maintain professional, polite, and responsive communications during this time of social distancing....more
Doug Ott outlines some of the top business development practices by those who are succeeding in this challenging and restrictive market....more
If done with proper forethought, extending an invitation for an in-person networking coffee, in most instances, will be much appreciated by your clients, referral sources and prospects....more
Lindsay Tiffany suggests seven terrific, creative ways to network and celebrate over the holiday season....more
It’s a challenging time for everyone in terms of generating new business right now. Stefanie Marrone has ideas about how to solve that....more
Spoiler alert: yes. LinkedIn recommendations enable others to advocate on your behalf....more
Doug Ott suggests eight ways for any professional to focus on relationships and manage well-being during this time of isolation and uncertainty....more