News & Analysis as of

Location Data California

Troutman Pepper Locke

California AG Announces Investigative Sweep Targeting Geolocation Data

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On March 10, California Attorney General (AG) Rob Bonta announced an investigative sweep of the location data industry for potential noncompliance with the California Consumer Privacy Act (CCPA)....more

Fisher Phillips

California Probe Targets Location Data Industry: 5 Steps to Keep Your Business Off the CCPA Enforcement Radar

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A new California investigative sweep into the location data industry focuses on whether businesses have violated state law relating to the consumers’ right to limit how their personal information – including their geolocation...more

Clark Hill PLC

Location, Location, Location: California Attorney General Investigative Sweep and State Law Proposal Target Location Data

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On March 10, the California attorney general’s office announced an “ongoing investigative sweep into the location data industry” (“investigative sweep”) for compliance with the California Consumer Privacy Act’s (“CCPA”)...more

Jenner & Block

Client Alert: Latest Developments in California Privacy Enforcement in March 2025 – Investigative Sweep and CPPA Enforcement...

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California has again made headlines this week with two notable data privacy developments under the California Consumer Privacy Act (“CCPA”): (1) the California Attorney General’s (“California AG”) announcement of a new...more

Lowenstein Sandler LLP

California Attorney General Announces Enforcement Sweep on Location Data Collection

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On March 10, 2025, the Office of the Attorney General of California (CAAG) announced an enforcement sweep of the California Consumer Privacy Act (CCPA) focused on the location data industry. Attorney General Rob Bonta stated...more

Ballard Spahr LLP

California Proposes CCPA Update on Location Data Rules

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On February 21, 2025, representatives in the California legislature introduced California Assembly Bill 1355, also known as the California Location Privacy Act (“AB 1355”).  AB 1355 seeks to amend the California Consumer...more

Fisher Phillips

California’s Latest Privacy Push: The Location Tracking Crackdown Businesses Can’t Ignore

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Businesses operating in California that rely on location tracking – whether for fleet management, employee monitoring, logistics, or marketing – should pay close attention to a bill that would dramatically alter the legal...more

Cozen O'Connor

California Settles with Google for $93 Million over Location-Privacy Practices

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California AG Rob Bonta settled with Google for $93 million to resolve allegations that the company’s location-privacy practices violated the state’s consumer protection laws. The settlement resolves allegations that Google...more

Constangy, Brooks, Smith & Prophete, LLP

California regulator to assess connected vehicle manufacturers’ privacy practices

On July 31, the California Privacy Protection Agency’s Enforcement Division announced that it would be reviewing connected vehicle manufacturers’ and technologies’ privacy practices. Connected vehicles contain features that...more

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