In today’s crowded tech marketplace, brand identity is one of a company’s most valuable assets. A well-chosen trademark doesn’t just help consumers recognize your business – it also provides legal protection against copycats...more
U.S. trademark rights stop at the border. If your business operates internationally or plans to expand abroad, you need to understand how to protect your trademark rights beyond the United States. Unlike the U.S., many...more
A trademark is a word, name, or symbol used to identify and distinguish a seller’s product from those of others. A trademark is part of a company’s brand. It is the embodiment of the company’s reputation. Over time, a...more