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Marketing Perspectives Business Development Innovation

Follow this channel for all manner of insights and thought leadership on marketing, communications, and business development for lawyers and law firms today. Writers in this series include law... more +
Follow this channel for all manner of insights and thought leadership on marketing, communications, and business development for lawyers and law firms today. Writers in this series include law firm marketers, attorneys, coaches, consultants, vendors, and others with an expertise to share. less -
Society54

Future-Ready – Equipping MBD Teams to Navigate and Leverage Emerging Technologies

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Technology has the power to transform legal marketing and business development, but with new tools and trends emerging constantly, it’s easy to feel overwhelmed. How can firms stay ahead of the curve, choose the right...more

Jaburg Wilk

Try Something New

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Innovation and creativity are crucial for the growth and success of any business. Trying something new can help you and your businesses to stay relevant and competitive in the market. There are various ways to try something...more

JD Supra Perspectives

BigLaw Profits: Who's Footing the Bill?

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Matt Fawcett with a perspective on the recent American Lawyer piece on BigLaw profits and what they might mean to clients....more

JD Supra Perspectives

Law Firm Leadership: "But, This Is How We've Always Done It..."

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Firms that are not only surviving but thriving are thinking (and acting) outside the box, strategically. Three ways to innovate, by Jenna Schiappacasse. ...more

JD Supra Perspectives

Human-Centered Design and Business Development - LeftFoot Podcast with Cat Moon

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A Mindset of Curiosity and Empathy Today’s guest is Cat Moon, a practicing lawyer, educator and business leader with more than 20 years of experience in human-centered design, agile project management, strategic...more

JD Supra Perspectives

Stop It With “Innovation,” Already

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Here's an innovative thought for law firm marketers: Stop chasing the next big thing. Just do the right things better....more

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