Marketing Perspectives, Personal Brands

Networking: Be Intentional, Human, and Accountable

JD Supra Perspectives on 6/12/2025

What does it really take to build meaningful connections in professional services? Paula Zirinsky has a helpful reminder that relationships grow through real engagement: when we show up intentionally, authentically, and with...more

In Our "Wellness Retreat" Era. But First, the Paperwork.

Loeb & Loeb LLP on 5/21/2025

These days, the explosive growth of the wellness industry—fueled by increased consumer interest in healthy lifestyle choices—presents a prime opportunity for brands to showcase their offerings through “wellness retreats” with...more

TortsCenter Podcast | Episode 4 | The Bold and the Branded

Segal McCambridge on 8/5/2024

In this episode of the Tort Center podcast, hosts Carla Varriale-Barker and Courtney Dunn are joined by Laurajean (LJ) Holmgren, Deputy Academic Director in Columbia University's Sports Management Program. LJ discusses her...more

TortsCenter Podcast | Episode 2 | The Buc Stops Here - Part Two

Segal McCambridge on 6/3/2024

Hosts Courtney Dunn and Carla Varriale-Barker continue their insightful conversation with special guest Micah Day, delving into inclusivity and cultural representation within the Tampa Bay Buccaneers organization. Micah...more

Elevate your personal brand by spending $250 on this

Copo Strategies + Law Firm Editorial Service on 12/13/2023

You’ll boost your personal brand and look and sound like a million bucks when you invest a few dollars in this. It never ceases to amaze me how many attorneys I see on video and webinars and hear on podcasts who don’t make...more

Building a law firm through 100K social media followers - Legally Contented podcast

Copo Strategies + Law Firm Editorial Service on 11/22/2023

[Want to listen to this episode on Apple Podcasts, Spotify, or Amazon? Use these links to do so: https://podcasts.apple.com/us/podcast/legally-contented/id1612322032 https://open.spotify.com/show/3WfCyY0cbL1Mc4SfBWbr30 ...more

Don’t chase virality with your content. Chase partiality.

Copo Strategies + Law Firm Editorial Service on 6/29/2023

Viral content is sexy. But content that is calibrated to appeal to your target audiences is how you pay the bills. There are some attorneys out there who get bummed whenever their content, like their posts on social media,...more

[LEGAL MARKETING MOMENTS] Can Your Personal Brand Hurt Your Firm's Brand?

Nancy Myrland - Myrland Marketing & Social... on 8/3/2022

(2 minutes, 50 seconds) Welcome back to Legal Marketing Moments! Let's talk about building your brand within your firm, and what you might want to think about for that effort to go as smoothly as possible. Let's say you are...more

Lee Watts of Ashby & Co. Consulting on the power of personal branding in legal marketing - Passle's CMO Series Podcast

Passle on 5/10/2022

For anyone seeking legal counsel there are a whole host of highly capable firms on hand to help. But increasing competition and evermore sophisticated BD and marketing strategies make it essential for lawyers to set...more

[EP. 56] Branding vs. Positioning: What Is The Difference and Do You Need Both?

Nancy Myrland - Myrland Marketing & Social... on 3/1/2022

You often hear about the need to establish your personal brand, or that you need to create a brand for your firm. You might also hear about the need to position yourself in the marketplace. In today's episode of Legal...more

056: Branding vs. Positioning: What Is The Difference and Do You Need Both?

Nancy Myrland - Myrland Marketing & Social... on 3/1/2022

You often hear about the need to establish your personal brand, or that you need to create a brand for your firm. You might also hear about the need to position yourself in the marketplace. In today's episode of Legal...more

Marketing Perspectives › Personal Brands

"My best business intelligence, in one easy email…"