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Marketing Perspectives › Webinars › Business Development

Follow this channel for all manner of insights and thought leadership on marketing, communications, and business development for lawyers and law firms today. Writers in this series include law... more +
Follow this channel for all manner of insights and thought leadership on marketing, communications, and business development for lawyers and law firms today. Writers in this series include law firm marketers, attorneys, coaches, consultants, vendors, and others with an expertise to share. less -
Good2bSocial

How Law Firms Can Use Generative AI to Enhance Social Media Marketing

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Social media remains one of the most powerful digital marketing channels for law firms to connect with potential clients, nurture relationships, and build authority. But standing out in a crowded feed can be challenging...more

Legal Internet Solutions Inc.

Maximize Your Law Firm Marketing ROI with Lead Scoring

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Law firms leaders and legal marketing mavens know how important it is to make every marketing effort count but often struggle to wrap their arms around how to evaluate their efficacy. ...more

Good2bSocial

Why Some Law Firms Are Not Seeing Results from Content Marketing

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Crafting a content marketing strategy that drives results requires a deep understanding of the different stages of the customer journey. It’s not enough to rely on one type of content, as different prospects are at different...more

Copo Strategies + Law Firm Editorial Service

Four tips for converting webinars into thought leadership articles people will actually read

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Converting webinars into thought leadership articles people will read requires more than simply polishing and publishing a webinar’s transcript. Today, webinars are still important marketing and business development tools...more

Omnizant

[Webinar] SEO For Lawyers in 2024: Standing Out in the Wild West of AI & Beyond - January 11th, 2:00 pm - 3:00 pm ET

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Join us for an insightful webinar hosted by Omnizant’s Director of SEO, Emily Brady, as we kick off a New Year. During this session, Emily will take a look at the big SEO changes of 2023 and what it all means for your...more

Omnizant

[Webinar] Beyond Your Law Firm’s Website: An Introduction to Off-Page Optimization Strategies - May 9th, 11:00 am PDT

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When you think of SEO, you likely think of enhancing your law firm’s website to improve rankings in the search engine results. The truth is that SEO expands beyond your site and off-page optimization is a critical factor in...more

9Sail

[Webinar] Three Managing Partners Walk into a Bar - March 16th, 12:00 pm ET

9Sail on

Join 9Sail on March 16, 2023 for a webinar promising candid discussion among three managing partners overseeing firms with vastly diverse compositions sharing their perspectives on topics including: - How they measure and...more

Omnizant

Ask the SEO Expert: Keyword Research

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As an agency, Omnizant is often asked about our approach to Search Engine Optimization (SEO). In the most basic sense, a great SEO strategy consists of three rounds of activity: 1. Ensuring a website has no technical...more

Stefanie Marrone Consulting

[Webinar] Effective Marketing and Business Development Strategies for Small and Mid-Sized Law Firms — Part II - June 23rd, 12:30...

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Join Chris Fritsch and Stefanie Marrone for part two of their webinar series on doing more with less: effective marketing strategies for small- and mid-sized law firms....more

Legal Internet Solutions Inc.

[Webinar] From Blank Screen To Blog Post: A Blog Writing Workshop For Attorneys - April 27th, 12:00 pm ET

Legal Internet Solutions Inc. on

Join us for a workshop that will take you from staring at a blank screen to writing about topics that resonate with your prospects and clients. We know that writing to market your practice is different than writing a brief,...more

ClientsFirst Consulting

[Webinar] #EpicCRMFails Webinar Series Part 2: Epic Fails - and How to Avoid Them - January 27th, 11:30 am ET

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Almost every law firm currently using CRM and other marketing and business development software is looking for ways to increase the ROI on these technology investments. In the pursuit of success with technology, sometimes...more

Furia Rubel Communications, Inc.

Zoom to Profitability in 2021: Top Tips for Harnessing the Power of Webinars for Business Development in the Virtual Age

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Jennifer Simpson Carr and Sarah Larson provide top tips for harnessing the power of webinars and other virtual events to develop business in 2021....more

JD Supra Perspectives

[Webinar] No Time to Waste: Successful Legal Marketing During COVID-19 - June 11th, 10:00 am - 11:00 am PT

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A free, one-hour webinar recapping current content trends and discussing how to maximize your firm's thought leadership today....more

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