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Mobile Devices Advertising Marketing

Good2bSocial

Maximizing Foot Traffic With Hyper-Targeted Local PPC Strategies for Law Firms

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Attracting local customers to your law firm requires more than just a well-designed website or word-of-mouth referrals. Pay-Per-Click (PPC) advertising offers an effective way to reach potential clients in your immediate...more

Legal Internet Solutions Inc.

25 Years of Search Engine Optimization and Pay-Per Click Marketing for Law Firms

This past spring, as the team at Legal Internet Solutions Incorporated (LISI) prepared to celebrate the agency’s 25th anniversary, conversations around the “office” (i.e., online – we are a remote workforce) often turned...more

Lerman Senter PLLC

FTC Proposes Updates to COPPA Rule

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The FTC is proposing significant changes to the Children’s Online Privacy Protection Act (COPPA) rule to place new restrictions on the use and disclosure of children’s personal information. The COPPA Rule requires websites...more

9Sail

7 Best SEO Tools for the In-House Law Firm SEO Professional

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If you are an in-house legal digital marketer or search engine optimization (SEO) manager for a law firm, you know how much work it can be managing SEO strategy for just one client. Well, at 9Sail, we manage SEO for several...more

Ballard Spahr LLP

Disclosure Is Key for Cross-Device Tracking, FTC Staff Report Says

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If you or your third-party providers are engaged in cross-device tracking, you must adequately disclose the practice to your end users, provide them control over their information, and exercise care when collecting sensitive...more

Ervin Cohen & Jessup LLP

The Nuts and Bolts of Digital Advertising

“We have the best mobile app on the market!” “Subscribe now and win an Apple watch!” “Download our software and we guarantee an increase in your business within 30 days!” That all sounds quite wonderful, actually. Where do I...more

BakerHostetler

Are You Ready for the New Telephone and Text Marketing Rules?

BakerHostetler on

Effective October 16, 2013, the rules governing telephone and text marketing will significantly change. Under prior Federal Communications Commission (FCC) regulations issued under the Telephone Consumer Protection Act (TCPA)...more

Mintz - Privacy & Cybersecurity Viewpoints

FTC Finally Updates Its “.com Disclosures” – Welcome to the Small Screen

After rounds of comments and public workshops, the FTC has finally released an update to its digital advertising disclosure guidelines. The FTC first released guidance on digital advertising in 2000 and last May the FTC...more

Pillsbury - Internet & Social Media Law Blog

FTC Updates Mobile and Online Advertising Guidelines

On March 12th, the Federal Trade Commission issued a report updating its mobile and online advertising guidelines. The recently issued report was a follow-up to the year 2000 "Dot Com Disclosures" to address the marked...more

Davis Wright Tremaine LLP

FTC Releases Long-Awaited Update to its 2000 Dot Com Disclosures Guide

The Federal Trade Commission (“FTC”) has released its revised guidance on the principles of advertising disclosures in the online marketplace. Entitled “.com Disclosures,” the new guidance enhances the FTC’s earlier Dot Com...more

Miller Canfield

New Privacy Guidelines for Mobile Apps

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Do you and your employees use applications on mobile devices to conduct business? Perhaps your organization offers a mobile app to your clients and customers to enhance your products or services. While the availability and...more

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