News & Analysis as of

Name and Likeness Colleges Sports

Eversheds Sutherland (US) LLP

Film Room: Implementing College Sports Commission guidance

Last week, the College Sports Commission issued revised guidance regarding its analysis of third-party NIL deals. In this week’s Film Room, we break down that update and note considerations that can support deal clearance....more

Troutman Pepper Locke

CSC Guidance Unveiled: NIL Enforcement and Implications for Collectives — Highway to NIL Podcast

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In this episode of Highway to NIL, Troutman Pepper Locke attorneys Cal Stein, Mike Lowe, and Brett Broczkowski delve into the latest guidance from the College Sports Commission (CSC) regarding name, image, and likeness (NIL)...more

McCarter & English, LLP

Trump Signs Executive Order Titled “SAVING COLLEGE SPORTS.” What Does This Mean?

President Trump signed an executive order titled “Saving College Sports,” on July 24, 2025. The order, which has been the subject of speculation for weeks, is presented as a response to the rapidly evolving and increasing...more

McGuireWoods LLP

A Federal Playbook: How the White House Is Approaching the Future of College Sports

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On July 24, 2025, President Donald Trump signed Executive Order: Save College Sports (the “Order”), which outlines federal guidelines and positions on the evolving landscape of student-athlete compensation for name, image,...more

Vorys, Sater, Seymour and Pease LLP

Executive Order Seeks Balance in Student-Athlete Compensation

Yesterday, July 24, 2025, President Trump signed a new executive order aimed at preserving and expanding opportunities for collegiate student-athletes, with a focus on women’s and non-revenue sports. This order identifies...more

Troutman Pepper Locke

Seventh Circuit Overturns Fourqurean Fifth-Year Preliminary Injunction

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On July 16, the U.S. Court of Appeals for the Seventh Circuit, in a 2-1 decision, overturned a preliminary injunction that would have granted University of Wisconsin cornerback Nyzier Fourqurean a fifth year of eligibility....more

Lowndes

NIL Deals: What Is a “Valid Business Purpose”?

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The College Sports Commission (CSC), the new regulatory body overseeing Name, Image, and Likeness (NIL) deals, recently announced that it will no longer allow agreements between athletes and donor-backed collectives unless...more

Troutman Pepper Locke

CSC Publishes New Guidance for NIL Deal Review

Troutman Pepper Locke on

On July 10, the College Sports Commission (CSC) published guidance on its website setting out additional information concerning the criteria for evaluating student-athlete NIL deals....more

Ice Miller

International College Athletes Remain in Limbo After House v. NCAA Decision: Considerations for International Athletes in Name,...

Ice Miller on

In February 2023, we shared an update on the rapidly evolving landscape of student-athlete NIL rights following the emergence of new state-level NIL laws and the Supreme Court’s decision in NCAA v. Alston. Since then,...more

Flaster Greenberg PC

The House Settlement: College Athletics Panacea or Pandora’s Box?

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On June 6, 2025, U.S. District Judge Claudia Wilken approved a settlement allowing NCAA schools to pay student-athletes in an agreement now simply known as The House Settlement. The House Settlement directly resolved...more

Bond Schoeneck & King PLLC

College Sports Commission Memo Addresses NIL Deals Involving Collectives

On July 10, 2025, the College Sports Commission (“CSC”) issued a memo to Division I athletic directors to provide an update on NIL Go and other early trends post-House settlement....more

Loeb & Loeb LLP

Why Private Equity Will Soon Be in College Sports

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The landscape of college athletics has experienced dramatic changes over the last four years, none more significant than the rise of private equity. Before diving into the new era of private equity in college athletics, it is...more

Troutman Pepper Locke

Newly Formed College Sports Commission Appoints CEO and Head of Operations and Deputy General Counsel

Troutman Pepper Locke on

The newly formed College Sports Commission has named its first two executive leaders as it begins formal operations in the wake of the House v. NCAA settlement. Bryan Seeley will serve as the commission’s inaugural chief...more

Haynsworth Sinkler Boyd, P.A.

NCAA v. House: The Billion Dollar NIL Case That Will Reshape College Sports

College sports is on the verge of a historic shift that will redefine how student-athletes are compensated for the value they bring to their institutions. At the center of this transformation is House v. NCAA, a federal...more

Keating Muething & Klekamp PLL

House Settlement Approved: College Sports Transition into a New but Familiar Legal Era

The settlement in House v. NCAA (“House Settlement”) was formally approved by Judge Claudia Wilken on June 6, 2025. The House Settlement is poised to bring significant changes to the landscape of college athletics, with...more

Lowndes

$2.7 Billion Settlement Outlines New Ways Colleges Can Compensate Student Athletes

Lowndes on

Since its inception, the NCAA has restricted schools from paying student athletes anything beyond scholarships that covered tuition and the cost of attendance. However, with the continued popularity of college sports and the...more

Shook, Hardy & Bacon L.L.P.

NCAA’s $2.8 Billion Athlete Revenue Settlement Receives Final Approval

Not only does Judge Claudia Wilken’s final approval of the In re: College Athlete NIL Litigation settlement provide $2.576 billion in damages for settlement class members, it changes the rules of the game for current and...more

Williams Mullen

PODCAST: Williams Mullen's Trending Now: An IP Podcast - NCAA Name, Image, Likeness (NIL) Update – Effects of House Settlement

Williams Mullen on

In this episode of Trending Now - An IP Podcast, John McInnis and Ed White will look at the continued implementation and evolution of the NCAA Name, Image, Likeness (NIL) Policy and where things stand for universities,...more

Benesch

University of Oregon Title IX Suit Presses Forward…Women Athletes Successfully Argue for Case to Continue Amid Photo Comparisons...

Benesch on

An Oregon federal judge denied the University of Oregon’s motion to dismiss the lawsuit accusing the University of disproportionate investment in women’s sports and “glaring inequalities in facilities, finances, and...more

Eversheds Sutherland (US) LLP

Film Room: State of Tennessee, et al. v. NCAA, House, Johnson

In this week’s Film Room, we get you up to speed on action this past week in the following cases: - State of Tennessee, et al. v. NCAA - House - Johnson State of Tennessee, et al. v. NCAA - On March 21, 2025, the...more

Miles Mediation & Arbitration

The Impact of NIL Deals on College Sports: How They Benefit Schools and Student-Athletes

By the time you read this article, we will have crowned our 2025 College Football Playoff champion. If you watched even a slice of college games, then you heard multiple stories about “NIL” and the “collectives”. What exactly...more

Jackson Lewis P.C.

Staying Title IX-Compliant: OCR Finally Provides Schools with Guidance on Student-Athlete NIL

Jackson Lewis P.C. on

How to engage in name, image, and likeness activities (NIL) without running afoul of Title IX of the Education Amendments of 1972 is a question colleges and universities have wrestled with since the NCAA first permitted the...more

Venable LLP

From Junior College to the Sherman Act: How One Vanderbilt Quarterback May Have Changed the NCAA Forever

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On December 18, the National Collegiate Athletic Association (NCAA) once again found itself on the losing end of a federal court opinion that could alter the landscape of collegiate athletics....more

Mandelbaum Barrett PC

The Continuing Saga of NIL in the NCAA

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The NCAA landscape has become the “wild west” concerning NIL (name, image and likeness) litigation where seemingly a new issue develops every month. There were two noteworthy matters this past week. First, in the Eastern...more

Arnall Golden Gregory LLP

NIL Compensation or Salary? Depends on the Contract

As name, image, and likeness (“NIL”) deals dominate high school and collegiate sports, it is increasingly important to have an airtight contract for high school and college athletes to preserve NCAA eligibility. Just ask Matt...more

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