News & Analysis as of

Name and Likeness Sponsorship Agreements

Morgan Lewis

Institutional Shifts in College Sports: Private Equity, Athlete Pay, and Legal Risk

Morgan Lewis on

College sports are undergoing a seismic shift as commercial activity accelerates and athlete compensation evolves. With the approval of the House vs. NCAA settlement and a surge in private investment, the traditional model of...more

ArentFox Schiff

Top 10 Legal Challenges for the Sports Industry in 2025

ArentFox Schiff on

The sports industry continued to evolve in 2024, presenting new challenges and opportunities for venues, teams, athletes, corporate sponsors, and fans....more

Haynsworth Sinkler Boyd, P.A.

Beyond the Game: NIL Opportunities and Legal Insights for Student-Athletes and Businesses

With March Madness in full swing, the spotlight isn’t only on thrilling buzzer-beaters or underdog victories; it’s also on the continued evolution of Name, Image and Likeness (NIL) rights. Since the NCAA's landmark policy...more

Miles Mediation & Arbitration

The Impact of NIL Deals on College Sports: How They Benefit Schools and Student-Athletes

By the time you read this article, we will have crowned our 2025 College Football Playoff champion. If you watched even a slice of college games, then you heard multiple stories about “NIL” and the “collectives”. What exactly...more

BakerHostetler

Division I Council Approves NIL Disclosure and Transparency Rules, Introduces New Proposals for School Involvement

BakerHostetler on

This month, the NCAA Division I Council approved a proposal to address student-athlete protections related to name, image and likeness (NIL) deals. The proposal will become effective August 1....more

Troutman Pepper Locke

NCAA Division I Council Approves New NIL Disclosure and Transparency Rules — Highway to NIL Podcast

Troutman Pepper Locke on

The Highway to NIL Podcast analyzes the legal landscape concerning college athletics and the regulation of name, image, and likeness (NIL) rights of student athletes. The podcast provides key insights into the current state...more

Ward and Smith, P.A.

Whistle Blown: Time Out on North Carolina Student Athlete NIL Deals

Ward and Smith, P.A. on

Earlier this year, the North Carolina High School Athletic Association (NCHSAA) approved a proposal to adopt a policy allowing name, image, and likeness (NIL) deals for high school student-athletes....more

Morgan Lewis

Sports Sponsorship Agreements in the Digital Age

Morgan Lewis on

Technological advances and changes prompted by COVID-19 have driven an evolution in sports sponsorship agreements, from traditional advertising to a digital-heavy and more accessible sponsorship environment. But with those...more

Ogletree, Deakins, Nash, Smoak & Stewart,...

Work Visas and One International College Athlete’s Slam Dunk on His Name, Image, and Likeness Rights

A basketball player from the Dominican Republic could be the first prospective National Collegiate Athletic Association (NCAA) athlete to secure an O-1 temporary work visa for those with “extraordinary ability” in athletics...more

Foster Garvey PC

Sports & Entertainment Spotlight: Ye Is the Latest Musician to Forge a Collaboration With a Fast Food Restaurant, and Kim...

Foster Garvey PC on

I did not want to write this week. What more can I say other than what has already been said after yet another callous, atrocious, evil, and (perhaps worst of all) familiar mass shooting in this country? Since this is a...more

Foster Garvey PC

Sports & Entertainment Spotlight: Boosters in NIL Collectives Are Taking Full Advantage of Using NIL as a Recruiting Tool, and...

Foster Garvey PC on

Welcome back to the "Spotlight," welcome back to allergy season and welcome back, Kotter (I swear I’m younger than that reference would indicate). At any rate, this weekend, I am looking forward to welcoming Broadway back to...more

Foster Garvey PC

Sports & Entertainment Spotlight: Nickelodeon is Set to Broadcast a National Football League Game on Christmas Day, and Formula 1...

Foster Garvey PC on

Welcome back to the "Sports & Entertainment Spotlight," your 30,000 foot view of the various goings-on in the sports and entertainment industries. This week, I am writing from, well, 30,000 feet flying cross country to soak...more

Foster Garvey PC

Sports & Entertainment Spotlight: College Athletes Use NIL Opportunities to Create Bidding War, and Power Couple Jay-Z and Beyoncé...

Foster Garvey PC on

Live from New York it’s…wait, that’s not right. Two weeks off, and I’ve forgotten how I open these…ah, yes… Welcome back (both to me and to you) to the “Spotlight.” I would love to be able to say that my batteries are fully...more

Roetzel & Andress

Will Ohio Be Next in Allowing High School Athletes to Profit From NIL?

Roetzel & Andress on

Over the next two weeks, May 1 – May 16, 2022, 817 Ohio High School Athletic Association (“OHSAA”) school principals will vote in a referendum on Issue 12B, a proposed bylaw that would allow high school athletes to profit off...more

Foster Garvey PC

Sports & Entertainment Spotlight: Female NCAA Athletes Largely Outpace Their Male Counterparts on Endorsements; and Ex-Wife of...

Foster Garvey PC on

Welcome back and please come on in, lest you catch a cold. This past Sunday’s Grammy Awards dialed up the heat, taking place in the Las Vegas desert, having been bumped from its usual Los Angeles stage due to COVID...more

Foster Garvey PC

Sports & Entertainment Spotlight: Speedo Drops Russian Olympian Swimmer Evgeny Rylov's Sponsorship for Supporting Vladimir Putin,...

Foster Garvey PC on

Welcome back to the "Sports & Entertainment Spotlight." We’re just one week into March Madness, and already my predictions from last week are coming to fruition (if only I had the same luck picking winners of the games...more

Foster Garvey PC

Sports & Entertainment Spotlight: Rihanna's Savage X Fenty Lingerie Brand is Reportedly on the Verge of a $3 Billion IPO, and...

Foster Garvey PC on

This past week, I have realized my place is still on the blogosphere and not in the stands. That time will come. But it’s not now. I love my readers, and I love my supportive family. Without them, none of this is possible....more

Foster Garvey PC

Sports & Entertainment Spotlight: University of Connecticut Women’s Basketball Guard Paige Bueckers Takes Full Advantage of NIL...

Foster Garvey PC on

Welcome back to the...— Is there anything you want to say to me? ...Are you sure...? ...You forgot, didn’t you...? Well let me remind you... It’s the first anniversary of this often irreverent, at times poignant,...more

Foster Garvey PC

Sports & Entertainment Spotlight: Sports and Entertainment Industries’ Response to the War in Ukraine; and Larry David’s...

Foster Garvey PC on

As I write this, Ukraine remains under siege and its people (courageous and resolute as they are) subject to indiscriminate atrocities at the hands of Russian armed forces under the deranged authoritarian control of President...more

Foster Garvey PC

Sports & Entertainment Spotlight: Could Kanye “Ye” West’s Stem Player Create a Number of Copyright Issues?

Foster Garvey PC on

Welcome back or for the very first time (what took you so long?) to the “Sports & Entertainment Spotlight”! As the torch is extinguished on, by most metrics (television ratings, in particular) a fairly underwhelming Olympic...more

Foster Garvey PC

Sports & Entertainment Spotlight: Former Miami Dolphins’ Head Coach Brian Flores Files a Potential Landmark Lawsuit Against the...

Foster Garvey PC on

Welcome back to the Spotlight and oh-me, oh-my, do we have a full slate of developments in the National Football League (NFL) – and that’s to say nothing of what happened on the field, with the Cincinnati Bengals and Los...more

Foster Garvey PC

Sports & Entertainment Spotlight: Neil Young’s Song Catalog Removed From Spotify After a Public Ultimatum Over COVID-19...

Foster Garvey PC on

After a compelling weekend of playoff football in the NFL, in which all four of the matchups came down to the final play of each game (serving to drive even more eyeballs to the NFL in what has been a fruitful season for the...more

Dorsey & Whitney LLP

What Comes Next for the NCAA Name, Image, and Likeness Rules?

Dorsey & Whitney LLP on

There have been massive changes in American collegiate sports since this past summer: On June 30, 2021, the National Collegiate Athletic Association (“NCAA”) radically changed course and announced that it would no longer...more

Foster Garvey PC

Thank You for Your Readership in 2021 and Best Wishes for a Happy and Healthy New Year

Foster Garvey PC on

Welcome back to the final "Sports & Entertainment Spotlight" of 2021 (cue the fireworks, standing ovations, Champagne-popping, etc.)! If there’s one thing I have learned about New Year’s Eve in my 30-something trips around...more

Foster Garvey PC

Happy Holidays From The Sports & Entertainment Spotlight

Foster Garvey PC on

Happy holidays! Whether you light a menorah (like myself), a kinara or a tree, I’m glad that you decided to make the “Spotlight” part of your holiday season. In the spirit of this time of year, I am, despite my better...more

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