News & Analysis as of

Name and Likeness Universities NCAA

Foster Swift Collins & Smith

[Webinar] NIL & Collegiate Sports Recruiting - What Parents Need to Know - August 19th, 7:30 pm - 8:30 pm ET

Navigating college recruiting is more complex than ever. With new rules on revenue sharing and Name, Image, and Likeness (NIL) opportunities, parents now play a critical role in helping their child make smart, safe decisions...more

Eversheds Sutherland (US) LLP

Film Room: Implementing College Sports Commission guidance

Last week, the College Sports Commission issued revised guidance regarding its analysis of third-party NIL deals. In this week’s Film Room, we break down that update and note considerations that can support deal clearance....more

Troutman Pepper Locke

Moving the Goalposts: CSC Adds and Subtracts Guidance on the “Valid Business Purpose” Standard

Troutman Pepper Locke on

As we reported last week, the College Sports Commission (CSC) issued initial guidance on how it would evaluate student-athlete NIL deals. As part of that guidance, the CSC promised to make available additional information...more

Troutman Pepper Locke

Federal Court Dismisses NIL Lawsuit Filed by Tyrelle Pryor

Troutman Pepper Locke on

A federal judge in Columbus, OH, has dismissed a name, image, and likeness (NIL) lawsuit filed last October by former star Ohio State (OSU) quarterback Terrelle Pryor. Pryor sued OSU, the Big Ten, the NCAA, and others,...more

Lowndes

House v. NCAA Decision: What Will Become of Collectives?

Lowndes on

Following the House v. NCAA decision (more on this decision), there is uncertainty surrounding the future of booster collectives and their role in athlete compensation. Since 2021, when the NCAA began allowing athletes to...more

Lowndes

NIL Deals: What Is a “Valid Business Purpose”?

Lowndes on

The College Sports Commission (CSC), the new regulatory body overseeing Name, Image, and Likeness (NIL) deals, recently announced that it will no longer allow agreements between athletes and donor-backed collectives unless...more

Dinsmore & Shohl LLP

[Webinar] From Wild West to Regulated Roadmap: NIL’s Legal Turning Point - Post July 1 - July 30th, 12:00 pm - 1:30 pm EST

Dinsmore & Shohl LLP on

Join Dinsmore partners Eddie Edwards and Nick Godfrey as they discuss the Name, Image and Likeness (NIL) era post July 1. The landscape of college athletics has shifted quickly from a chaotic free-for-all to an evolving...more

Ice Miller

International College Athletes Remain in Limbo After House v. NCAA Decision: Considerations for International Athletes in Name,...

Ice Miller on

In February 2023, we shared an update on the rapidly evolving landscape of student-athlete NIL rights following the emergence of new state-level NIL laws and the Supreme Court’s decision in NCAA v. Alston. Since then,...more

Parker Poe Adams & Bernstein LLP

Title IX Legal Challenges Mount as Colleges and Universities Enter New Revenue-Sharing Landscape

Higher education institutions and student-athletes are navigating continuing uncertainty about institutional revenue-sharing payments and the Title IX implications of the landmark House v. NCAA settlement....more

Eversheds Sutherland (US) LLP

Film Room: College Sports Commission and SCORE Act updates

In this week’s Film Room, we provide updates on: - College Sports Commission (CSC) activity - The SCORE Act College Sports Commission Update - On July 10, Ross Dellenger of Yahoo! Sports published a memo sent by...more

Flaster Greenberg PC

The House Settlement: College Athletics Panacea or Pandora’s Box?

Flaster Greenberg PC on

On June 6, 2025, U.S. District Judge Claudia Wilken approved a settlement allowing NCAA schools to pay student-athletes in an agreement now simply known as The House Settlement. The House Settlement directly resolved...more

Kaufman & Canoles

A “Deep Dive” on the House Settlement

Kaufman & Canoles on

The House Settlement has arrived. Colleges, universities, and athletes are all scrambling to make sense of the settlement, figure out what it means for them, and position themselves to maximize their opportunities in the next...more

Loeb & Loeb LLP

Why Private Equity Will Soon Be in College Sports

Loeb & Loeb LLP on

The landscape of college athletics has experienced dramatic changes over the last four years, none more significant than the rise of private equity. Before diving into the new era of private equity in college athletics, it is...more

Kaufman & Canoles

[Webinar] Sports & Entertainment – The House v. NCAA Settlement - July 16th, 12:00 pm - 1:00 pm EST

Kaufman & Canoles on

On June 6, Judge Claudia Wilken of the United States District Court for the Northern District of California approved a settlement agreement between the National Collegiate Athletic Association (NCAA), power conferences, and...more

Eversheds Sutherland (US) LLP

Tax considerations for institutional payments and Fontenot update

As of July 1, 2025, institutions are permitted to make direct payments to student-athletes. Of the many issues raised by institutional payments to student-athletes, tax considerations may not be getting enough attention....more

Troutman Pepper Locke

Newly Formed College Sports Commission Appoints CEO and Head of Operations and Deputy General Counsel

Troutman Pepper Locke on

The newly formed College Sports Commission has named its first two executive leaders as it begins formal operations in the wake of the House v. NCAA settlement. Bryan Seeley will serve as the commission’s inaugural chief...more

Bradley Arant Boult Cummings LLP

Objection: The U Is Badgering the Player – University of Wisconsin Sues University of Miami over Tampering

The enforceability of player NIL contracts under the House v. NCAA settlement is already being tested before the ink has even dried on the court's final approval. In a potentially precedent-setting move, the University of...more

Ropes & Gray LLP

[Podcast] R&G Dugout: The House v. NCAA Settlement—Tax Implications for Colleges and Universities

Ropes & Gray LLP on

On this episode of the R&G Dugout podcast, Ropes & Gray intellectual property transactions partner and a leader of the firm’s sports industry initiative Erica Han is joined by tax attorneys Gil Ghatan, Kendi Ozmon and...more

BakerHostetler

House v. NCAA Settlement Sparks New Age of Student-Athlete Compensation

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What was once inconceivable in the world of college sports has quickly become a reality. After years of litigation over its rules against athlete compensation, the NCAA has finally changed its tone....more

Morgan Lewis - Tech & Sourcing

Long-Awaited Settlement Agreement Raises New Challenges for NIL Licensing Deals

On June 6, 2025, the Northern District of California in House v. NCAA approved a landmark settlement deal allowing colleges and universities to pay their students directly for their participation in college athletics. The...more

Ogletree, Deakins, Nash, Smoak & Stewart,...

Tennessee Governor Signs Bill Expanding Student-Athlete NIL Compensation

On May 1, 2025, Governor Bill Lee signed into law legislation (SB 536/HB194) that expands Tennessee’s Intercollegiate Athlete’s Name, Image, or Likeness Law (“student-athlete NIL statute”). Under the law, Tennessee...more

Parker Poe Adams & Bernstein LLP

Legal Considerations for K-12 Leaders, Stakeholders After Historic NCAA Settlement to Compensate Student-Athletes

For the first time ever, all Division I colleges and universities may decide to compensate their student-athletes directly through revenue sharing under the terms of the House v. NCAA settlement, signaling a new chapter for...more

Fox Rothschild LLP

What the House Settlement Means for College Sports

Fox Rothschild LLP on

The recent settlement in House v. NCAA marks a seismic shift in college athletics. By paving the way for schools to directly pay student-athletes, the agreement signals a formal departure from the NCAA’s amateurism model and...more

Benesch

Final Approval of House Settlement Clears a Path for NCAA Institutions to Pay Student-Athletes Directly

Benesch on

On June 6, 2025, U.S. District Court Judge Claudia Wilken issued a long-awaited final approval of a $2.8 billion settlement in the blockbuster House v. NCAA antitrust case that paves the way for direct sharing of revenue...more

Haynsworth Sinkler Boyd, P.A.

NCAA v. House: The Billion Dollar NIL Case That Will Reshape College Sports

College sports is on the verge of a historic shift that will redefine how student-athletes are compensated for the value they bring to their institutions. At the center of this transformation is House v. NCAA, a federal...more

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