Improving Quality of Video Content: Strategic Communications with NP Strategy
Video tips from the lawyer who pioneered educational legal videos on YouTube - Legally Contented podcast
Knowing When it's the Best Time to Utilize Video: Strategic Communications with NP Strategy
Podcast: The Briefing from the IP Law Blog - YouTube Removes 150 Videos from Popular AniTuber’s Channel
The Briefing from the IP Law Blog: YouTube Removes 150 Videos from Popular AniTuber’s Channel
Law Brief: The Legal Perils of Video Marketing
Strong demand for web video bodes well for media investments
Richard Hsu on Creating Videos to Promote Your Law Practice - LMA Tech 2013 Replay
Video Sharing App Vine Hit with Takedown Notice from Prince
In the old days, many legal firms didn’t put enough effort into social media. After all, it’s just for showing photos and silly status updates, right? Now, we know differently – we understand the real value of social media in...more
As we approach the end of a transformative year, it’s the perfect time to reflect on the standout moments from our 2024 legal marketing blog. This year, we’ve navigated the fast-paced digital marketing landscape together,...more
Podcasting is a fantastic way for lawyers to boost visibility and build reputations. But let’s be honest—creating a podcast is only half the battle. Growing a consistent audience is where the real work begins. If your...more
We all know that websites are a key component of a business today. In an increasingly digital landscape, a law firm’s website is its virtual storefront. Too often, law firms focus a great deal of attention on design...more
HubSpot is a beacon of valuable knowledge for marketers. They’ve recently released their latest report, a free State of Marketing Report (updated for 2023) with lots of insights that can inform savvy legal marketers....more
Video is becoming more than a “nice to have” – it’s essential for law firm marketing. Video not only gains interest across more channels, but it can also add credibility to your content. Production value doesn’t matter as...more
We’ve written about S.E.O. before, from getting started to structured data, and we will write about it again. S.E.O. is a big topic and it’s changing all the time. So, how are you supposed to digest all this S.E.O....more
Internet marketing for law firms is a necessity in today’s technology-driven world. Having a well-maintained website, active social media profiles, and compelling online advertising are now table stakes for law firms whose...more
Web design is constantly evolving, but some things never change. Relevant, timely, and engaging content will always be crucial. However, the elements that can boost your website’s performance continually change and marketers...more
Like streaming services and professional content creators, law firms can create bingeable thought leadership content that wins over clients and referral sources. When I say bingeable content, I know the first thing you think...more
I love doing these annual posts, as it gives me a chance to go back and reflect on my predictions, both what came to pass and what never materialized....more
Did you know almost 60% of Americans listen to podcasts? Not only do podcasts provide audiences with a convenient means of consuming complex information, but they’re also an increasingly important channel for generating brand...more