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Patents United States Patent and Trademark Office Marketing

Offit Kurman

When to Patent: Common Mistakes Business Leaders Make

Offit Kurman on

Suppose a newly hired engineer on your team sketches a promising new concept for a health monitor in a notebook. Excited by the idea, you loop in marketing, and soon, your company is promoting the product’s features through...more

Fenwick & West LLP

Intellectual Property Bulletin - Winter 2020

Fenwick & West LLP on

In This Issue - Influencer Marketing: Top Business and Legal Considerations for 2020 - Although influencer marketing is an ever-larger part of marketing budgets, questions have arisen about the longevity of influencers as a...more

Seyfarth Shaw LLP

Boss Moves in Makeup: A Look at the Future of Cosmetics

Seyfarth Shaw LLP on

Seyfarth hosted its first “Future of Cosmetics and Personal Care Products" event in its New York office on November 12, 2019. The event brought together industry leaders and Seyfarth attorneys for a timely conversation on the...more

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