8 Key Takeaways | Strategies to Drive Influence With and Without Authority
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Want to use a positioning cheat code? Try "early bird" thought leadership.
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Bar Exam Toolbox Podcast Episode 320: Quick Tips -- Your Post-Bar Exam Recovery Plan
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You should be talking about philosophies—not just tactics—in your thought leadership
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Six ways your thought leadership can help you land speaking opportunities
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Say It Well: Authentic Storytelling for Law Firm Leaders - On Record PR
If you’re not nailing the introductions to your thought leadership articles, good luck getting your audience to stay long enough to skim, let alone read, your articles - Far too many professionals, including attorneys,...more
Outlining will make you a more effective writer. Start doing it every time you write. I know what you’re thinking. When you hear the word “outline” in the context of writing, your mind probably goes back to middle...more
Your thought leadership content is a potent marketing and business development tool because it allows clients and referral sources to sample what a working relationship with you might look like....more
If you want your thought leadership to continue to be relevant, valuable, and compelling for years after you first publish it, draft it in a way that keeps it from going stale quickly....more
Are you and your law firm running conflicts checks on your and your colleagues’ thought-leadership marketing content? Yes, really, I am talking about running conflicts checks on your and your colleagues’ blog posts, bylined...more
Content can do more for your law firm than just marketing. It can level up your recruiting efforts. It is a great time to be an in-demand attorney. But not so much for those law firms recruiting—or trying to...more