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LawVision

Why Great Marketing Teams Share Their Secrets

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Long ago, the partner in charge of marketing at a Big Four accounting firm discovered that several members of his team had joined the Association of Accounting Marketing Executives. Not only were they attending meetings, but...more

Copo Strategies + Law Firm Editorial Service

Your referrals are telling you a story. Are you listening?

The data you glean from your referrals and referral sources is the key to increasing your referrals and growing your law firm. Do you know who referred you the most potential new clients over the past year or two?...more

International Lawyers Network

Fixing the Two Biggest Networking Blunders that Lawyers Make

None of us are perfect networkers/relationship builders. Yes, it seems to come more easily to some than to others, but it’s not an exact science. For the most part, it’s an ever-adapting process that we’re constantly...more

International Lawyers Network

Why Does Relationship Marketing Matter to Lawyers?

I recently had the opportunity to participate in a podcast with Deirdre Breakenridge for her Women Worldwide series, discussing how to build unbreakable bonds. One of the questions she asked me to think about in advance of...more

Stange Law Firm, PC

Advertise To Other Professionals Or The Public?

Stange Law Firm, PC on

When lawyers and law firms decide that they are going to advertise, many struggle with whom to target their advertising efforts? Do they target their advertising to other professionals? In other words, do they advertise to...more

Nancy Myrland - Myrland Marketing & Social...

Lawyers, Don’t You Dare Give Up On 2017!

About this time of year, the articles encouraging you to begin thinking about your 2018 marketing and business development plan are plentiful. Similar to when the stores start decorating for the holidays in October, it...more

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