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Real Estate Development Marketing

Goodwin

Key Considerations in Brand Selection for Branded Residential Projects

Goodwin on

The global branded residential sector continues to diversify and grow in both urban and resort markets. We are now seeing a new generation in the market for branded residences. Branded Residential 1.0 is largely the dominion...more

Pillsbury - Gravel2Gavel Construction & Real...

AI Systems and the Real Estate Industry

Artificial intelligence (AI) systems captured considerable attention with the release of a large language chatbot, ChatGPT, by OpenAI, in November of last year. On March 14, OpenAI unveiled GPT-4, a more powerful “multimodal”...more

Buchalter

Nailing Social Media: The Key to Generating Leads for Construction Companies

Buchalter on

Social media has become a powerful tool for small to medium-sized construction companies to generate leads for both residential and commercial projects. With over 3 billion people using social media worldwide, there is a huge...more

Barnea Jaffa Lande & Co.

Are Publicity Brochures for Apartment Developers Considered an Agreement?

Developers and entrepreneurs often market apartments for sale using glossy prospectuses and state-of-the-art simulations that purport to represent to the buyer the apartment they are about to purchase. Sometimes, though,...more

Bilzin Sumberg

Editorial: Recent Changes in SEC Rules Creates Opportunities for Condo Hotel Developers

Bilzin Sumberg on

The real estate market is back and with it has come renewed interest in building condo hotels, especially in popular vacation destinations like Miami, Orlando and Las Vegas. Condo hotels were very popular among foreign...more

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