News & Analysis as of

Reputation Management Law Practice Management Business Development

Jaburg Wilk

Elevate Everyone You Encounter

Jaburg Wilk on

I had coffee with a managing partner last week who made an observation that stuck with me. He said he could predict which attorneys in his firm would become rainmakers by watching how they treated the receptionist, the...more

Best Era

Your Law Firm Needs to Buy Back Its Masters: Why Referral Dependency Is Killing Your Growth

Best Era on

Here's the uncomfortable truth: If 90% of your clients come from referrals, you don't own your reputation. Other people do. You're building their influence while staying completely dependent on their goodwill....more

Good2bSocial

How to Find Legal Directories to Boost Your Law Firm SEO

Good2bSocial on

The digital landscape is transforming how law firms attract and retain clients. Among the myriad of strategies available, getting your law firm listed in legal directories stands out as a crucial component for boosting online...more

Passle

Chris Hinze of Steptoe & Johnson on law firm reputation management and its importance to CMOs - Passle's CMO Series Podcast

Passle on

Managing the firm’s reputation is perhaps one of the most critical roles a legal marketing function can play. Actively managing how the firm is perceived, by both internal and external stakeholders, is key to its success. ...more

Jaburg Wilk

The Price of Scorched Earth

Jaburg Wilk on

JW Way Fundamental #16: Don't Be a Jerk - "Maintain professionalism at all times. Keep emotions under control. Advocating forcefully for the intrests of our clients does not require bullying, condescension, foul language,...more

Jaburg Wilk

The Way to Gain a Good Reputation

Jaburg Wilk on

JW Way Fundamental #15: Treasure, Protect, and Promote our Reputation - "We're all caretakers and beneficiaries of the firm's image and reputation at all times and all situations. Consider how your actions affect our...more

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