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Retail Market Customer-Loyalty Programs Brand

Troutman Pepper Locke

The Top 10 Legal Risks Impacting the Value of a Retail Brand

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Taking your retail brand to the next level and attracting an equity investment based on the value of your brand requires not only business acumen but strategies for brand protection. Protecting your trademarks by way of...more

Goulston & Storrs PC

#Trending: Omnichannel Loyalty and Leveraging Social Media Channels

Goulston & Storrs PC on

Technological advancements in the current digital age allow consumers to browse and buy products on smartphones and tablets, bringing an unlimited number of retail options to their fingertips—literally. Thus, in an effort to...more

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