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Right of Publicity › Online Platforms › Social Media

Potomac Law Group, PLLC

NIL Isn't Just For Athletes — Securing "Name, Image, and Likeness Rights" in Marketing

Potomac Law Group, PLLC on

You need “name, image, and likeness” (NIL) rights to use an individual’s name, voice, image, or AI replica. The Internet and social media have rapidly multiplied the ways companies can promote their businesses and products,...more

Pillsbury - Internet & Social Media Law Blog

Attention UGC Marketers—Are Your Permissions in Order?

Pillsbury - Internet & Social Media Law Blog on

Brand companies have come to view user-generated content as often one of the most effective and authentic ways to advertise their products or services. This is known as “user-generated content marketing.” For example, with...more

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