Episode 341 -- DOJ Charges Visa with Monopolization and Exclusionary Conduct in the Debit Card Market
As Google’s AI Overviews (AIO) continue to evolve, the data is clear: YouTube is becoming an increasingly important source of traffic. With more complex search queries driving users to video content, especially from YouTube,...more
Search engine optimization (SEO) is always evolving, and one emerging concept that law firms should pay attention to is information gain. This concept may influence Google’s ranking algorithm, potentially helping law firms...more
Law firms can get many new client leads based on their rankings in the major search engines. Being on the first page of the Google search results in a particular area of law can be a game changer....more
In this emerging era of artificial intelligence and AI-generated content, credible thought leadership content will be authoritative thought leadership content. It’s becoming easier and easier to create content these days,...more
It is a truth universally acknowledged, as Ms. Austen might say, that a law firm in possession of a digital marketing strategy must be in want of high-quality content. The benefits of creating content are plentiful, from...more
Over the past month, ChatGPT has been the talk of the town among marketing professionals. What is ChatGPT? How can it be used? Will it displace jobs? While there are many unknowns about what’s to come of ChatGPT, we do know...more