Keyword density, or the percentage of time a keyword appears in content relative to the total word count, was once a major focus in SEO strategies. However, as search engines have become more sophisticated, the emphasis has...more
October 5, 2023 | Blog A good law firm’s marketing strategy has many aspects: content creation, keyword research, image sourcing, and social media. Creating these on a consistent basis will help your firm stand out from the...more
SEO and social media are two of the most powerful tactics your law firm can leverage to attract and nurture qualified leads. But if you think of social media and law firm SEO as entirely separate, unrelated tools, you’re...more
In the digital age, search engine optimization (SEO) has become crucial for law firms to establish a strong online presence and attract potential clients. However, in the pursuit of SEO success, many law firms make common...more
As social media marketing continues to grow in popularity, a question we often get asked by our clients is if posting on social media helps SEO. Should you choose to continue reading on, you will learn the answer to that...more
This week’s Update provides additional information (and perspectives) on Tripadvisor’s new subscription program (Tripadvisor Plus), parity updates from South Korea and the latest on Fareportal’s antitrust claims against...more
In this month's edition of our Privacy & Cybersecurity Update, we examine New York's new laws expanding consumer protection for data breaches, the D.C. Circuit's two rulings deepening the split regarding standing in data...more