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Sports Brand Trademark Application

Seyfarth Shaw LLP

Double Fault: Trademark Registrations (or Lack Thereof) in the World of Tennis

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It’s that time of year where, for two weeks in late August and early September, tens of thousands of people descend upon Flushing Meadows in Queens, New York for the U.S. Open tennis tournament. The biggest stars in the world...more

Seyfarth Shaw LLP

We’re Definitely Watching: Viral Women’s Sports Phrase Gets Trademark Registration

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As my colleague Puya Partow-Navid recently wrote, popular or viral phrases in the sports world are often the subjects of trademark registrations. Women’s sports are no exception. 2024 was a banner year for women’s sports,...more

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