DE Under 3: Illinois Set to Become First U.S. State to Count Arab Americans When Collecting Public Data
Based on data from its call center, a warranty company thought its market was predominantly female. However, when that company commissioned marketing research, it found that its customer base was actually largely male. While...more
If Bill Gates walked into a bar in the poorest part of town, the average patron there would be a billionaire. Statistically speaking, that is. And while this data-driven observation is meaningless, it serves as a helpful...more