Guy Alvarez on AI & Legal Marketing: Where Are We and What Comes Next? - Passle's CMO Series EP177
Bar Exam Toolbox Podcast Episode 320: Quick Tips -- Your Post-Bar Exam Recovery Plan
Julie Mortimer of Mills & Reeve on The Right Way to Kickstart Your CRM Strategy - Passle's CMO Series Podcast EP176
You should be talking about philosophies—not just tactics—in your thought leadership
Future-Ready – Equipping MBD Teams to Navigate and Leverage Emerging Technologies
The Competitive Edge: Insights-Driven Decision Making
Innovation in Compliance: Exploring the Fractional COO Model with La Tonya Roberts
Innovation in Compliance: Strategic Compliance in Regulated Industries with Kerri Reuter
Strategic HR Insights with Kelly Mitchell
072: Prepare For Trump Executive Orders To Hit Your Law Firm
Hilary Preston, Vice Chair at Vinson & Elkins, Discusses Energy Innovation: Protecting Your Intellectual Property Portfolio
Mock Jury Exercises: Enhancing Litigation Strategy in Consumer Financial Services Cases — The Consumer Finance Podcast
Building and Exiting Business Partnerships
The Litigation Landscape Explained
Jaclyn Braga and Jenny Hills on Tapping into your Martech Stack to Compete and Win - Passle's CMO Series Podcast EP162
Vetting a ghostwriter? Make sure they say they'll do this one thing.
The five ways that thought leadership is a talent magnet
Hsu Untied interview with Joseph Halloum, Partner at King & Spalding
Federal Update – 2025 A Political Patchwork of Possibility
Ryan MacDougall Discusses Business Development in the Legal Industry
Paul Ryplewski shares a recap of a recent client webinar with Katie Hollar Barnard, Managing Partner and CEO, Firesign | Enlightened Legal Marketing, and Lauren Michaud Knotts, Senior Communications & PR Manager, McGlinchey...more
If you’re not nailing the introductions to your thought leadership articles, good luck getting your audience to stay long enough to skim, let alone read, your articles - Far too many professionals, including attorneys,...more
The holy grail of marketing—not just in law but in every industry—is one-to-one engagement. Michael Idinopulos explores how and why AI is the perfect solution....more
An interview with Chad Shear, Partner at Cooley by Richard Hsu...more
Law firm budgets are under increasing scrutiny as firms face pressure to maximize efficiency, adapt to changing market conditions, and deliver more value to clients. For CMOs, understanding and aligning the marketing budget...more
The realm of law is often associated with tradition and steadfast principles, yet even the most venerable institutions find themselves adapting to the changing landscape of business and technology. The concept of demand...more
Panel presentation by humans. Recording and summary of key marketing takeaways by artificial intelligence. Welcome to the new normal?...more
In this episode of the Legal Marketing 2.0 Podcast, Guy is joined by Phillip Greer. Greer has driven the continual evolution of Best Lawyers® since joining in 2005, becoming president in 2013 and CEO in 2018. By tapping into...more
[Listen to this episode on Apple Podcasts, Spotify, or Amazon: https://podcasts.apple.com/us/podcast/legally-contented/id1612322032 https://open.spotify.com/show/3WfCyY0cbL1Mc4SfBWbr30 ...more
Content can do more for your law firm than just marketing. It can level up your recruiting efforts. It is a great time to be an in-demand attorney. But not so much for those law firms recruiting—or trying to...more
First in a series of posts on which questions can help marketers find growth opportunities and next steps in their firm's reader data....more
Current best practices for cultivating client relationships are not inherently new, unwieldy, nor unprecedented. Jenna Schiappacasse with an in-house perspective....more
In this episode of On Record PR, we flip the script and interview host Gina F. Rubel, Esq., founder and CEO of Furia Rubel Communications, on how to prepare your business for times of crisis, how our current crisis will shape...more
Watch and listen to the recorded version of LMA's recent deep dive webinar: Coronavirus Crisis Communications, produced for LMA members in lieu of the crisis comms panel planned to take place at the Denver2020 conference. ...more
Susan Kostal offers messaging tips to reassure clients your firm is able to respond and meet their legal needs during a crisis....more
In this episode of the Thought Leadership Project, Jay and Tom focus on how to put the "leadership" back into "thought leadership." Indeed, thought leadership is not a solitary endeavor. For a law firm to spread its ideas...more
JD Supra enables law firms and their lawyers to see the true value of producing thought leadership. Stefanie Marrone explains how....more
Remember the good old days when we just did a bunch of things and didn’t have specialized terms for them? Yep, these aren’t them. “Social media marketing” came about when social media platforms were introduced and we...more
Results of a 2018 joint survey report from LMA and Bloomberg Law on law firm investment in marketing and business development....more
A step by step guide to how data can help your business development and marketing team work with attorneys to create the perfect law firm event....more