Strategic Benefits of Consumer Surveys in Complex Litigation | Episode 69
Return to the Office – Employer Considerations (Part 2)
Hospice Survey Overhaul: An Unwelcome Surprise in COVID Relief Bill
Episode 24: EEOC Commissioner Chai Feldblum Part I: Employers' "Superstar Harassment" Problem
Compliance Man Goes Global-Episode 4-Training
I-17 – Engaging Your Employees in Today’s Workplace, Featuring Rick Turner at Whirlpool Corporation
IP|Trend: The Importance of Consumer Surveys in Patent Litigation
Deloitte: Turnarounds and Democracy Don't Mix
Based on data from its call center, a warranty company thought its market was predominantly female. However, when that company commissioned marketing research, it found that its customer base was actually largely male. While...more
In Part 2 of the “Survey Says” series, BakerHostetler partners Amy Mudge, Daniel Kaufman, and special guest Randy Shaheen dive deeper into the design and execution of consumer perception surveys. They explore how to select...more
The US Securities and Exchange Commission (SEC) recently released two new sources of guidance for the Marketing Rule. On February 26, the SEC Division of Investment Management released an FAQ clarifying how to include gross...more
From startups to multigenerational enterprises, there’s considerable opportunity for lawyers to serve small businesses – but little attention given to the demographic. Much of the legal press is concentrated on the...more
In consumer class actions involving allegations of deceptive or false advertising, plaintiffs may allege that a company misrepresented benefits or omitted information about a product in advertisements. In these cases,...more
The formula for an effective law firm brand is strikingly simple: We deliver [specific service] to [specific market]. But it’s how you prove the formula that will drive success – evidence that you are the leading firm...more
Just 36 percent of C-level executives find professional services content to be “very valuable,” and the reviews are tougher from the legal department: Just 25 percent of in-house counsel say the same, according to a survey...more
You cannot simply run a digital marketing campaign for your law firm and then leave it alone. You need to pay attention to the results including return on investment (ROI), to determine whether the campaign was a success....more
Survey questions are an important aspect when it comes to webinars and events because they provide feedback and information from your audience members you may not be able to receive any other way. Attendee feedback lets you...more
I’m not one for “manifesting things into the universe” or vision-boards and such. But writing these goals lists every year seems to help me stay on track and make things happen. And after 57% growth at LISI in 2020 and 62%...more
Dangers That As A 401(k) Provider You Need To Avoid. In an instant, it can all be gone. It can take almost a lifetime to build a sterling reputation in the retirement plan industry as a plan provider and it can be...more
Congratulations to Greentarget and Zeughauser Group for the release of The 2018 State of Digital and Marketing Content Survey, a refresh on their survey that serves to inform lawyers and legal marketers about the behaviors of...more