News & Analysis as of July 25, 2025

Pay-Per-Click

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A Close Look at the Justice Department’s Settlement with Meta (Formerly Facebook) to Resolve Alleged Fair Housing Act Violations Arising from Meta’s Targeted Advertising System

Maximizing Foot Traffic With Hyper-Targeted Local PPC Strategies for Law Firms

Good2bSocial on 2/6/2025

Attracting local customers to your law firm requires more than just a well-designed website or word-of-mouth referrals. Pay-Per-Click (PPC) advertising offers an effective way to reach potential clients in your immediate...more

How Legal Marketers Can Budget and Bid with Google Local Service Ads

Good2bSocial on 4/16/2024

Navigating the competitive landscape of digital advertising is crucial for law firms and legal marketers aiming to attract new clients. Google Local Service Ads (LSA) offer a unique opportunity to target your firm’s local...more

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Targeted Digital Advertising › Google › Pay-Per-Click

Maximizing Foot Traffic With Hyper-Targeted Local PPC Strategies for Law Firms

How Legal Marketers Can Budget and Bid with Google Local Service Ads

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