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Good2bSocial

Maximizing Foot Traffic With Hyper-Targeted Local PPC Strategies for Law Firms

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Attracting local customers to your law firm requires more than just a well-designed website or word-of-mouth referrals. Pay-Per-Click (PPC) advertising offers an effective way to reach potential clients in your immediate...more

Good2bSocial

Google Demand Gen Campaign Updates: What Legal Marketers Need to Know

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Google is introducing significant updates to its Demand Gen campaigns, enhancing targeting capabilities, creative flexibility, and reporting insights. These changes provide legal marketers with new tools to optimize ad...more

BCLP

Global Privacy Signaling: The Trendsetting Opt-Out Mechanism

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By now, it is generally known that comprehensive privacy laws include requirements to allow consumers to opt-out of the sale of the their personal information, including personal information collected through the use of...more

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