You should be talking about philosophies—not just tactics—in your thought leadership
Six ways your thought leadership can help you land speaking opportunities
Podcast - Walking Tall
What Is Ambient AI and Why Does It Matter to Lawyers & Legal Professionals?
Say It Well: Authentic Storytelling for Law Firm Leaders - On Record PR
Richard Meneghello of Fisher Phillips on How Smart Content Can Set Your Firm Apart - Passle's CMO Series EP175
Here are four ways to convert webinars into articles people will actually read
The four reasons why, with thought leadership, the best ability is availability
Hsu Untied interview with Shaalu Mehra, Partner at Foley
Hsu Untied interview with Bobby Earles, Partner at Cooley
How Law Firm Leaders Use Thought Leadership to Drive Growth: Passle CMO Series Live Special
Hsu Untied interview with Benjamin Sadun, Partner at Dechert
Industry jargon is your clients' and referral sources' love language
From Dashboards to Data-Driven Decisions – The Evolving Role of Technology in Legal Marketing & BD
Hsu Untied interview with Cyndie Chang, Partner at Duane Morris
Amend (Don’t End) DEI: What SHRM’s BEAM Framework Means for Law Firms - On Record PR
Hsu Untied interview with Ed Reines, Partner at Jones Day
Are you using thought leadership as "after hours" client advocacy?
Nicholas Barrows of Trowers & Hamlins on Blending AI with Human Creativity to Drive Deeper Client Connections - Passle's CMO Series EP172
Consider angles when mapping out your thought leadership strategy, not just topics
Regularly producing thought leadership content can help you become a better, more appealing presenter in several ways, including by building an audience and improving how you communicate your ideas. Creating content and...more
As an attorney, I often focus on the immediate task at hand – reviewing the revised document from opposing counsel, the brief due next week, the client meeting tomorrow, or the upcoming deposition. Over time I’ve learned that...more
“Business of law” thought leadership is a secret recruiting weapon that few law firms realize they can wield - Too few law firms are creating “business of law” thought leadership. As a result, they’re missing out on the...more
Transitioning from CMO to Board-Level Strategist is a key career shift, expanding responsibilities and influence. In this episode of the CMO Series Podcast, Charles Cousins welcomes Leor Franks, Chief Business Development &...more
Over the past two years we’ve had the pleasure of speaking to some truly inspirational marketing and business development leaders who’ve shared their insights and advice for other professionals on their career journeys. To...more