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Trade Secrets Business Strategies

A Trade Secret is any information, not generally known or easily ascertainable, by which an enterprise develops an economic advantage over competitors or customers. In order to maintain trade secrets'... more +
A Trade Secret is any information, not generally known or easily ascertainable, by which an enterprise develops an economic advantage over competitors or customers. In order to maintain trade secrets' protected legal status, enterprises must make reasonable efforts to keep the information secret and prevent unnecessary disclosure.  Trade Secrets may include processes, formulas, methods, designs, patterns, et cetera.   less -
Wolf, Greenfield & Sacks, P.C.

Tips for Conducting a Trade Secret Assessment with Rob Jensen

Trade secrets aren’t static. Companies should regularly reassess the status of their trade secrets and make necessary adjustments to ensure they remain protected at all times. In this episode of IP Talk, shareholder Rob...more

Pillsbury - Propel

Maximizing Intellectual Property Protection: Balancing Patents and Trade Secrets for Startups

Pillsbury - Propel on

Founders and their startups are typically at the forefront of ever-evolving fields, from space exploration and satellites to life-saving medical devices and medicines. Safeguarding intellectual property is critical for...more

Schwabe, Williamson & Wyatt PC

AI rise increases importance of IP audits

Having a clear view of your company’s patents, trademarks, copyrights and ‎trade secrets is a first step to protecting your intellectual property and ‎building a process to maximize new IP value.‎ It’s well known that a...more

Allen Barron, Inc.

The Life Cycle of a Business - A Podcast wtih Janathan Allen

Allen Barron, Inc. on

The Life Cycle of a Business podcast discusses the many phases of a company’s life: startup, business planning, the selection of an entity, as well as the importance of business succession planning. Ms. Allen touches on the...more

Seyfarth Shaw LLP

Not so Pretty: Cosmetic Company Acquisitions Lead to Contentious Trade Secret Spat

Seyfarth Shaw LLP on

At the end of 2019, Coty Inc. (“Coty”) expanded its brand portfolio by closing a notable $600 million deal for a majority stake in reality star Kylie Jenner’s young cosmetics company, King Kylie LLC (d/b/a Kylie Cosmetics)....more

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