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Unfair or Deceptive Trade Practices Social Media Transparency

Loeb & Loeb LLP

Two Recent GenAI Controversies Highlight Brand/PR Risks of Use

Loeb & Loeb LLP on

Two recent stories highlight how the use of AI can create challenges around perception and trust. The first involves Will Smith. ...more

Cozen O'Connor

Missouri to Require Social Media Companies to Offer Algorithmic Choice

Cozen O'Connor on

Missouri AG Andrew Bailey is issuing a regulation requiring social media companies to offer algorithmic choice for users in the state. Under the rule, it will be an unfair, deceptive, or fraudulent practice under the Missouri...more

Troutman Pepper Locke

Missouri AG Announces New Rule for Big Tech

Troutman Pepper Locke on

Missouri’s attorney general (AG) announced on X.com (formerly Twitter) that he is “issuing a rule requiring Big Tech to guarantee algorithmic choice for social media users.” [X.com post (January 17, 2025, roughly 3:35 p.m....more

Shipkevich PLLC

New Rule Issued by FTC Focuses on Fake and AI-Generated Reviews, Imposes Heavy Civil Penalties

Shipkevich PLLC on

The Federal Trade Commission (FTC) issued a new Final Rule (the “Rule”) on Wednesday, August 14, 2024, targeting unfair and deceptive acts or practices specifically related to consumer reviews and testimonials, allowing the...more

Oberheiden P.C.

Online Cryptocurrency Promotion: What Athletes, Celebrities, and Other High-Profile Individuals Need to Know

Oberheiden P.C. on

Online cryptocurrency promotion—and promotion on social media in particular—has garnered national media attention in recent months. First, the U.S. Securities and Exchange Commission (SEC) announced that it had entered into a...more

Coblentz Patch Duffy & Bass

Marketing your brand with influencers? Make sure the FTC hits the “Like” button

Brand owners and their attorneys are grappling with an important question: how to disclose their connections to luminaries like PewDiePie. If you haven't heard of PewDiePie, don't worry—he's a 26-year old Swedish...more

Morrison & Foerster LLP - Social Media

How UK Brands That Use Vlogger Endorsements & Social Media for Marketing Can Stay on the Right Side of the Law

Vloggers have become the reality stars of our times. For an increasing number of social media users, what was once a hobby is now a lucrative career. You may be surprised to learn that Felix Kjellberg (aka “PewDiePie”), a...more

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