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Web Tracking Privacy Laws State Privacy Laws

Parker Poe Adams & Bernstein LLP

Is Relief in Sight for Companies on 'Pixel-Tracking' Lawsuits After California Legislators Introduce Bill?

Though recently stalled, California legislators have been taking steps over the past few months to address the surge of "pixel-tracking" lawsuits impacting businesses. ...more

Kilpatrick

Uncertain Boundaries: How Courts and Regulators View the Sharing of Health-Related Article Titles

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Recent regulatory actions and court decisions highlight growing uncertainty over whether sharing article title data from webpages amounts to disclosure of sensitive health information under privacy laws....more

Vedder Price

CIPA: The “Other” California Privacy Statute You Should Be Worried About

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When we speak to clients about online privacy issues, they almost always mention the CCPA – California’s Consumer Privacy Act that regulates the collection and use of personal data. But unless they have already faced a...more

Coblentz Patch Duffy & Bass

Developments in Digital Privacy Litigation in 2024- 2025: CIPA, VPPA, and California’s SB 690

In the wake of an explosion in digital privacy litigation, courts and legislatures are redrawing some of the boundaries of what qualifies as unlawful data collection under decades-old statutes. Claims brought under...more

Husch Blackwell LLP

U.S. Privacy Litigation Update: July 2025 Decisions

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In this post: (1) California courts split on personal jurisdiction post-Briskin; (2) District courts dismiss VPPA claims against movie theaters & online platforms; (3) ND Cal courts find “crime-tort” exception met in...more

Klein Moynihan Turco LLP

Meta Pixel Case Survives Motion to Dismiss

Readers of this blog are well aware of the proliferation of lawsuits alleging that websites which utilize Meta Pixel tracking software violate the California Invasion of Privacy Act (“CIPA”). These lawsuits typically allege...more

BakerHostetler

Can AI Identify Key Trends in Privacy Enforcement and Litigation Impacting Digital Advertising? I Put It to the Test.

BakerHostetler on

As an attorney focused on technology transactions and counseling, I approach new technologies with both curiosity and caution. Like many lawyers, I tend to be skeptical until I fully understand how something works....more

BCLP

CIPA Boondoggle to Continue for At Least Another Year

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On July 1, 2025, a hearing was held in the California Assembly Committee on Public Safety concerning Senate Bill 690, which aims to stem the tide of lawsuits targeting routine website analytics and marketing tools by amending...more

Blank Rome LLP

Ninth Circuit Scrutinizes California Wiretap Law: Will Website Chat and Analytics Survive Legal Challenge?

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The Ninth Circuit heard oral arguments on June 10, 2025, in three closely watched appeals—Gutierrez v. Converse Inc., Mikulsky v. Bloomingdale’s, LLC, and Thomas v. Papa John’s International, Inc.—that could shape the future...more

Proskauer on Privacy

Ninth Circuit Reviews Website Tracking Class Actions and the Reach of California’s Privacy Law

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The Ninth Circuit court of appeals reviewed three separate proposed class actions against Papa John’s International Inc., Converse Inc., and Bloomingdale’s, all centered on whether certain website tracking activities violated...more

Klein Moynihan Turco LLP

Unfavorable Ninth Circuit Pixel Tracking Decision

Readers of this blog are aware of the barrage of California Invasion of Privacy (“CIPA”) claims brought against online companies. Recently, an unfavorable decision from the Ninth Circuit Court of Appeals (“Ninth Circuit”)...more

Benesch

Updates on CIPA Reform: CA SB 690 Progresses to the Assembly Without Retroactivity Provision.

Benesch on

A national leader in privacy law, California was among the first states to include an express right to privacy in its constitution, create a data breach notification law, and codify robust consumer data protections. ...more

Seyfarth Shaw LLP

CIPA’s Cookie Exception Bill (SB 690) Passes Senate, Proceeds to State Assembly

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On June 3, 2025, the California Senate unanimously passed Senate Bill 690 (SB 690), a bill that seeks to add a “commercial business purposes” exception to the California Invasion of Privacy Act (CIPA)....more

McGuireWoods LLP

Emerging Defense in CIPA Lawsuits: Potent Yet Constrained by Legal and Technical Limitations

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On June 3, 2025, the California Senate unanimously voted to amend the California Invasion of Privacy Act (“CIPA”) to exclude cookies and other commonly used internet tracking technologies from CIPA under certain...more

Seyfarth Shaw LLP

CIPA’s Cookie Exception Bill (SB 690) Referred to Suspense File & Hearing

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On May 19, 2025, the California Senate Appropriations Committee, which handles budgetary and financial matters, held a hearing on California Senate Bill 690 (SB 690). The proposed bill would amend the California Invasion of...more

Snell & Wilmer

Ninth Circuit Substantially Expands Personal Jurisdiction Over E-Commerce Businesses in Briskin v. Shopify

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On April 21, 2025, the United States Court of Appeals for the Ninth Circuit, sitting en banc, issued a decision in Briskin v. Shopify, Inc. substantially broadening the exercise of personal jurisdiction over online businesses...more

Seyfarth Shaw LLP

California Senate Bill Seeks to Curb Cookie-Related CIPA Litigation

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California Senate Bill 690 (SB 690), introduced by Senator Anna Caballero, is continuing to proceed through the California state legislative process. The proposed bill would amend the California Invasion of Privacy Act (CIPA)...more

McGuireWoods LLP

Broad Interpretation of CCPA’s Private Right of Action Increases Business Risk to Tracking Technologies Lawsuits

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In a recent decision, the U.S. District Court for the Northern District of California has construed the private right of action provision under the California Consumer Privacy Act (CCPA) broadly, which increases business risk...more

Perkins Coie

Class Action Lawsuit Over Marketing Email Tracking Pixels Dismissed by Federal Court

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Key Takeaways - - At least four courts have now held that retailers using email for marketing are not considered “communication service providers” and therefore are not subject to TUCSRA. - At least five courts have now held...more

Kelley Drye & Warren LLP

California Senate Public Safety Committee Advances Pro-Business Amendment to CIPA

On April 29, 2025, the Senate Public Safety Committee voted 6-0 to advance legislation that would exempt processing of personal information for a commercial business purpose from coverage by the California Invasion of Privacy...more

Baker Donelson

Recent CCPA Decision Portends Potential Expansion of Class Action Liability Exposure For Cookies, Pixels, and Tracking...

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Wild, wild, west?  Web tracking may be the new frontier in class action litigation. With thousands of lawsuits filed in California and increasingly in other states against organizations, including many who may not realize the...more

Morris, Manning & Martin, LLP

Privacy Health Checkup

Are you using artificial intelligence in your business operations? Do you have AI embedded in the goods and services you offer customers? The regulatory framework applicable to AI continues to develop, including across US...more

CDF Labor Law LLP

Navigating CIPA: Recent Court Decisions and Potential Legislative Reform

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Companies doing business in California continue to face a surge in privacy-related complaints and lawsuits under the California Invasion of Privacy Act (CIPA), a 1960s-era law designed to prevent unlawful telephone...more

Klein Moynihan Turco LLP

Pacific Trial Attorneys CIPA Demands

Readers of this blog know about the never-ending barrage of consumer privacy litigation commenced against online companies in connection with their collection of consumer data. Several of these cases have recently been filed...more

Ice Miller

The Continuing Saga of Ad Tracking Litigation: What Businesses Need to Know

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Recent months have seen a dramatic increase in demand letters and litigation targeting websites and mobile apps. These claims often allege privacy violations stemming from the use of various technologies such as chat bots,...more

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